Right About Now Business Podcast w/ Ryan Alford
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RIGHT ABOUT NOW

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How Brands Turn Customers Into Their Best Marketers | Luke Yarnton
July 14, 2026

How Brands Turn Customers Into Their Best Marketers | Luke Yarnton

Luke Yarnton joins Ryan Alford to discuss why the future of influencer marketing belongs to customers—not celebrities. As co-founder of The Rave, Luke shares how brands are identifying influential customers already purchasing their products and turning them into long-term ambassadors through authentic relationships and community building.

Ryan and Luke explore how micro and nano influencers outperform traditional celebrity campaigns, why trust matters more than follower count, and ho…

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The Legal Tax Moves That Help Rich People Get Richer | Mark J. Kohler
July 10, 2026

The Legal Tax Moves That Help Rich People Get Richer | Mark J. Kohler

Mark J. Kohler joins Ryan Alford on Right About Now for a blunt conversation about taxes, wealth, small business, and the strategies most entrepreneurs are missing. Mark breaks down why taxes are one of the biggest costs in your life and why business owners need to stop expecting an accountant to magically fix everything after the fact.

Ryan and Mark dig into side hustles, rental properties, write-offs, family payroll, Roth IRAs, home office deductions, bookkeeping, and why the tax c…

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The Legal Tax Moves That Help Rich People Get Richer | Mark J. Kohler
July 10, 2026

The Legal Tax Moves That Help Rich People Get Richer | Mark J. Kohler

Mark J. Kohler joins Ryan Alford on Right About Now to talk about how entrepreneurs, side hustlers, and small business owners can think differently about taxes and wealth. As a tax attorney, CPA, author, and educator, Mark explains why the tax code is not just something to fear once a year, but a tool business owners can learn to use legally and strategically.

Ryan and Mark cover the difference between earning more money and keeping more money, including how side hustles, rental prop…

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This 10-second copywriting trick triggers instant buying emotions.
July 7, 2026

This 10-second copywriting trick triggers instant buying emotions.

The art of copywriting meets science. Align your data and evidence to support the exact emotional response your audience is already feeling.

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Why your marketing is failing to resonate with your audience.
July 7, 2026

Why your marketing is failing to resonate with your audience.

If your copy feels superficial, it's because it lacks a foundation. Align your words with genuine values, and watch your dream customers immediately respond.

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Stop copying templates! Do this instead to make your copy sell.
July 7, 2026

Stop copying templates! Do this instead to make your copy sell.

Making a script "just work" by swapping out words isn't true copywriting. True mastery requires understanding the deep mechanics of persuasion.

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Reviews

great

"Love this podcast, I listen every morning. It’s balanced and straightforward. Keep up the great work! thanks Ryan"

alex@#5 | May 10, 2022

Really awesome!!!

"I listen to your podcast regularly. Really awesome. I have benefited a lot from your podcast. Thank you so much for discussing Marketing."

Gagayite123 rok | June 16, 2022

Fantastic podcast!

"These podcasts are so incredibly well done, positive and relevant."

Meravem viemery657 | June 16, 2022

Radcast Brings Real Information

"This is without a doubt my favorite business podcast I’ve listened since the MFCEO Project. Ryan brings real value to people and I absolutely recommend this show to anyone looking to grow professiona…"

Shawnmf32 | Dec. 26, 2022
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We send a sincere thank you to all our loyal listeners (and viewers) for making Right About Now with Ryan Alford the #1 Marketing & Business show on Apple Podcasts in the US. We couldn't do it without you!

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