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Weekly News Update 2.19.21: Old Spice Digital Studio Barbershop; McDonald's Chicken Sandwich Merchandise; Kit Kat Viral Ad; Reddit and Robinhood Hearing
Weekly News Update 2.19.21: Old Spice Digital Studio Barber…
The Radcast hosts Ryan Alford and Reiley Clark provide an in-depth look into this week's hottest marketing headlines.
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Weekly News Update 2.19.21: Old Spice Digital Studio Barbershop; McDonald's Chicken Sandwich Merchandise; Kit Kat Viral Ad; Reddit and Robinhood Hearing
February 19, 2021

Weekly News Update 2.19.21: Old Spice Digital Studio Barbershop; McDonald's Chicken Sandwich Merchandise; Kit Kat Viral Ad; Reddit and Robinhood Hearing

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The Radcast hosts Ryan Alford and Reiley Clark provide an in-depth look into this week's hottest marketing headlines.

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Welcome to this week's marketing news from The Radcast! We have some great topics for you today. Host Ryan Alford and producer Reiley Clark break down this week's hottest marketing headlines.

Take a look at the headlines we cover below:

  1. Old Spice digital content studio and barbershop, opening March 1.
  2. McDonald's Crispy Chicken  Sandwich is hitting the fast-food giant's store, as so is new merchandise.
  3. Kit Kat's viral  "Take a Break" Ad.
  4. The Reddit and Robinhood hearing, was there market manipulation?

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love what we discuss, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

Transcript

Recorded Voice [00:00:04] You're listening to the latest Radcast news update. Here's Ryan and Robbie.

 Ryan Alford [00:00:10] Hey, guys, what's up? Welcome to the latest edition of the Rad Cast. It's the Friday news edition. It is February 19th, 2021, and I am joined by my lovely co-host and running mate. Here on the red carpet is our producer, our extraordinaire, Robbie Clark.

 Robbie Clark [00:00:29] Hello. How are you today? I'm great.

 Ryan Alford [00:00:31] Good. Hey, it's Friday.

 Robbie Clark [00:00:33] I know. You know, it was a long week. In a good way. I feel like that sounded bad, but you know what I mean. It's been a long week. It was one of those weeks where you felt like Wednesday felt like a Monday. And it was just one of those weeks. 

Ryan Alford [00:00:47] My weeks are rolling by. I was thinking about this, actually driving into work this morning. I feel like it was two wins, like Thursdays and Fridays ago. So I feel like these weeks are just boiling by. It’s almost March already. And I'm like, it's like what happened.

Robbie Clark [00:01:04] I'm like, man, I'm going to be like 50 before I know it. It's kind of terrifying.

Ryan Alford [00:01:09] And so I was like and it's like, you know, we've had a couple of episodes on the Super Bowl and it just shows you how fast the news cycle is and everything else. It's like, wasn’t the Super Bowl for like a month ago? And it was less than two weeks ago. Sunday will be two weeks. And it's like, oh, it's old news.

Robbie Clark [00:01:26] I know. I know. It feels like centuries ago already. And I'm like, oh my gosh, no we just did a part two about it yesterday because that's still relevant. It's still relevant to talk about Oatley and it's 

Ryan Alford [00:01:35] Okay to still talk about the SuperBowl. 

Robbie Clark [00:01:36] Yes. And the ads and the effects of them and what it meant and how it happened. And it's all good to be talking about. So. 

Ryan Alford [00:01:42] Yeah, yeah. But I feel like I could brag a little bit because I was watching the Oatley ad, and you know, started to pooh-pooh it and then I knew it was marketing brilliance and sure enough, validated by Tyler, at Neuro-Insight, that it did have the impact on the brain that I thought it did. What you thought was negative, but your subconscious was burying the Oatley brand into your brain like they intended it to do.

 Robbie Clark [00:02:10] Oh, yeah. No, I thought it was brilliant. I mean, I know we talked about it the last you know, if you caught the episode last week with Tyler, then you'll hear all about how they even analyze this whole process. And then if you caught the episode that came out yesterday, it was a bonus episode. But basically, Tyler gave us all the details on how the ads actually performed in the Super Bowl. So a super cool episode. As far as you know, he gave us Pringle's, Stella, Oatley, Rocket Mortgage, and it was those four. And he just really dissected, you know, where the brain felt any anxiety. Basically the bridge scene in the Rocket Mortgage ad, you know how that affects the brain, all that kind of stuff. Anyway, super fascinating. 

Ryan Alford [00:02:52] And definitely, we always promote the video content. If there's ever one that you might want to watch the video on, just to see the brain wave patterns for each one of those commercials. It's really fascinating, so look that up on our YouTube channel. You can find that anywhere, you know, search, Rad Cast on YouTube.  

Robbie Clark [00:03:10] on Instagram, too. It's on Instagram. I do upload the episode to IGTV, which some of you all know about. You know, some of our viewers are there too. So that's been cool and good.

 Ryan Alford [00:03:22] And yeah, it was fascinating and knowing how the brain works. And it is also great because, you know, all the ad types and I guess we are ad types as well. You know, they think they think they ad meter and all these things show like, oh, how great our ads did, but not so fast, my friend. It doesn't mean that it's resonating in the brain the way that it needs to or that you're getting that resonance that you want when the brand is on screen. And all those things are really fascinating for us ad geeks. But I think it's also if you're out there and you're even marginally in the advertising space, it's fascinating to kind of learn. And, you know, Tyler was really engaging and just super smart, dude. So looking forward to future episodes. I can see Tyler not getting into a lot of fun stuff down the road. 

Robbie Clark [00:04:10] Absolutely. How is the rest of your week, business-wise? Like anything, you wanna talk about that Radical did?

 Ryan Alford [00:04:15] But a really great week for Radical business. A few deals have come in. We've gotten super busy, you know, I mean, business has been good overall, but it's been really good this week. And we've got a new gym concept that we're going to be working with. Um, more details to come. We've got a really cool manufacturer of custom iron-type things. Yeah. Uh, named to be later. They’re coming on board. There's just a lot going on. And then we got like I don't know ten website inputs this week for people like, you know, my stumbling on my site. What do we call these things? Form fills on our website, so the website's been really active this week. And you know, but as always, the Rad Cast is brought to you by Radical, our ad agency. Shameless plug there, obviously. So, yes, if you are ever looking for marketing, you know where to find it.

 Robbie Clark [00:05:15] Oh, for sure. For sure. Now, but the Rad Cast wise, I mean, we've been having really good episodes. Obviously, we talked about Tyler's episode and next week's episode. We kind of talked about it a little bit as well. But Arjan Ray, he is coming on and he's going to be talking about Hello, Woofy, and the effects of emojis and emoji data. And these companies he's founded, he's a little bit of a serial entrepreneur and it's just really cool to hear his perspective on. I mean, if you think about it, it makes total sense, particularly the emoji story. It's like. Humans have always processed, you know, even since, like, you know, higher hieroglyphics or whatever, you know what I'm talking about. I think I probably said that wrong.

 Ryan Alford [00:05:53] But no, you said it right. I think hieroglyphics. I think they are. I don't know. You know, I'm having a brain meltdown.

 Robbie Clark [00:06:11] It's Friday. It's okay. Anyway, all this to say, the way we've always processed through images and so emojis are doing the exact same thing. I mean, content does better when you see an emoji beside it on Instagram, on social on TikTok talk, because you're reading and then you see an emoji and you see the connection and processes. So it's just really cool to hear that from him. 

Ryan Alford [00:06:30] It was. And, you know, he's playing in the small to medium business space for social media. I think he's doing a great thing with giving and leveraging them, leveraging data and tools that businesses that size don't have at a really affordable rate. He's got a really cool share investing [concept]. There's a name for this terminology. I think we're stumbling on all our names today, but nonetheless, where you can buy into the company, really cool. So it was a very fun episode. I really enjoyed Arjun and he’s just a fun guy to be around. And, you know, it's kind of one of those times, you have these episodes where, you know, it's an interview and you're talking about what they're talking about. But I felt like it was more of a conversation, you know, especially about B2B marketing, the realities of the space, the technologies, and then the emoji stuff, which is fascinating. 

 Robbie Clark [00:07:17] Absolutely. Yeah. Yeah, it's fun. Yeah. What about Pop Culture? Anything going on?.

 Ryan Alford [00:07:23] Yes. I mean, so I think I've said this on proceedings, I'm an independent, as far as Republican or Democrat. I don't get into politics much. But growing up, you know, AM radio and all that? I remember my parents listening to it. But Rush Limbaugh passed away this week and that was really sad. I mean, he's a pioneer of radio, which is in our industry. It's media. You know, our industry is built on media and advertising, all these things. And he's a pioneer in it no matter what you think. So sad to learn of his passing from lung cancer. I mean, just, a historic figure. You know, I was watching on my lunch break, you know, again, I'm not a fan either way, but Donald Trump, who hasn't been heard of since, you know, the presidential election, like, as far as he has, hasn't been on any interviews. He called in because, you know, Rush’s passing or whatever, and only to talk about that. But again, just shows the power and the, you know, just the prestige and how known Rush Limbaugh was and the impact that he had on the medium. You know, he was just, you know, he was kind of to the right almost. What I think of in the far other sense of like, you know, Howard Stern, you know? Howard Stern is not a political figure, but just what they both did individually, like one for politics, one for pop culture or salacious news or whatever you want to call it. But just the impact on radio and then satellite radio, you know, both getting huge contracts, making multi-million dollars. I think Rush was somewhere at fifty million dollars a year. You don't realize it to be on the radio still, you know, like his annual salary. And so it's a crazy number.

 Robbie Clark [00:09:07] We have a future.

Ryan Alford [00:09:10] Yes. Podcasting. But he still had fifteen million listeners like a day or something or a week or something. And so, again, still he's had just a huge impact on the medium. His wife did a really lovely, kind of, sign-off for him on the day he died, I think it was Wednesday. So that kind of just resonated with me because I remember riding in the car as a kid and like my mom or dad, like having him in that voice kind of stuck in my head. And it was less about the politics of what he was talking about, but kind of just brought back memories for me and the impact of, like AM radio back in the day and how fast things have changed. Now, here we are in an audio medium or so. You know, there's parallels, but, a sad, sad day. But yeah. You know, so that kind of hit me this week. Yeah.

 Robbie Clark [00:10:05] Well, I mean, it's interesting, when you think about the millions and billions, I'll transition a little bit. And it's interesting when you think about just the concept of billions versus millions. And Jeff Bezos is now again the richest man in the world. He passed Elon Musk, I think it was over the last day.

 Ryan Alford [00:10:22] They're like teeter-totter-ing back and forth. I know.

 Robbie Clark [00:10:24] I know. It's a competition. It's like, you know, what Tesla is going to do next that’s going to put, you know, Elon Musk back at number one. But it's just funny to see that he, you know, passed past him again. But another kind of pop-culture-ish kind of news, I've been reading about this, there are these people on Instagram, like Instagram thieves. And they, like have figured out, like how to break into celebrities, really nice houses and things like that based on Instagram geotags, based on things that they see in the pictures of these celebrities apartments, and they're able to identify where their apartments at and the space on the geotag all this stuff. Certain things about the apartment they can hack into. I just think that's bizarre that now people are using that to then break in and steal. 

 Ryan Alford [00:11:12] It doesn't surprise me. I mean, nothing surprises me anymore. But like, you know, you share all this personal data and information in your house, and then and then they tie it back to the time of day when you're most likely going out. Exactly how often are you posting stories at restaurants or where you go out, you know, and they can probably figure out, like the days and the times you're likely to be gone. They know that you have some priceless space. It's totally unnerving. Yeah, but it's like but it's a reminder of the realities of what's going on, you know? There's always going to be someone using the information that's being put out there in nefarious ways. You know you want everybody, you know, when you're not criminally minded, which I don't think either one of us is like, you don't think about it in that way. But criminals, all they do is process this through the lens of “how I can manipulate, manipulate or take advantage of it or steal or whatever.” And so it's not surprising, but it is sad.

 Robbie Clark [00:12:15] Yeah, we did this last week. And I want to ask you again, if because, you know, for us in Greenville, the weather is a little dreary, a little rainy, and it's just going to continue to be like this over the weekend. And obviously, the rest of the United States is experiencing a weird-ass cold front in Texas. Texas is crazy to me. But, wine pairing, we did this last week and I liked that we did this. So let's continue this a little bit. So let's set the mood a little bit. It's cold and it's raining outside and it's just, you're not leaving your house. What wine? What wine are you going to drink to warm yourself up with fire?  I don’t even know if you have a dog. Do you have a dog? 

 Ryan Alford [00:13:01] No, no, no dog. We have four boys. We don't need a dog. Well, it's just one more thing to keep up with. It's less about that our children are animals.

 Robbie Clark [00:13:10] I didn't mean it that way. I don't get it that way.

 Ryan Alford [00:13:12] They might be, sometimes. But, you know, my first thought is like a nice bourbon, you know? But, being a wine drinker. Yeah. And I do drink bourbon, but some of those are not there. We'll do a bourbon tasting one time, you know, like on-air. I'll get some bourbon tips as well, but we'll stick to the wine. It has to be red. So like, yes, I'm sorry, but I'm Rosé. I don't drink a ton of white, but I do like rosé will do rosé at some point. But like, it's got to be red when it's cold out. You need it's just the warmth you need. Like, you know, I still like mine. Maybe, you know, just a little bit below room temperature. Some people like it, like almost chilled, their Reds. But like at this time of year, you kind of want it right now. Room temperature. Yeah, but I couldn't go too far without, like, some of my favorites. And, you know, Austin Hope being, you know, one of my buddies and one of the fastest-growing wineries in America, Adipocere Robles, he actually has a lake. They probably have ten or twelve labels, you know, brands under there. So like Troublemaker Wine, which you've probably seen Liberty School, which you've seen all good wines, but their Treana Cabernet, which is actually one they've made for a while. The Austin Hope label Cabernet, which is good, but a little pricier. But Treanna Cabernet is a little bit more approachable in cost. It's a cabernet. And in everything that Austin does, he has really studied tannins, which is just to keep it simple, we're not going to do wine at full. When you're drinking wine, kind of that kick in the back after you're drinking a glass of red, that little bit of oomph at the back that's either smooth or sometimes might feel a little green. That's the tannins in the wine. And he has kind of mastered smooth tannins. He spent his career learning how to get the best flavor because of what's happened, what typically happens with cabernet in the big red wine. Just they have to have that Tanneke structure to age. And it also plays into the flavor profile. So sometimes you'll have these delicious wines. Yeah. Those tannins just kind of stick to the back of your mouth and kind of kick your ass a little bit. Yeah, he's mastered making big robust wines that have very approachable tannins, and Treanna is very much in that realm. So you're sitting on the couch, you're reading your book, you've got a fire next to you because your power's out, you know, which is possible. Treanna Cabernet, 1999-ish, might be a little bit more approachable. A twenty-dollar bottle cabernet tastes like a sixty-dollar bottle. Let me tell you right now, you can't find many fifty-dollar bottles that taste as good as Treana Cabernet. That's T-R-E-A-N-N-A cabernet is your cold-weather wine.

 Robbie Clark [00:16:06] Can you find that it at pretty much any grocery store?

 Ryan Alford [00:16:08] It can be found in liquor stores, wine, or liquor stores. You'll find it. It's very much available. Oh, it may not be in every Publix or Harris Teeter, but I've definitely seen it in many grocery stores and definitely a lot of wine stores. So you'll see it on a wine list when you're out. So maybe you've heard this tip, but if you see it on a wine list, get it. It'll be more affordable than most of the other ones. And they're better than most of them. You're going to see ADR volume, like get the Treanna 45 on the wine list. Thank me later.

Robbie Clark [00:16:39] I love that. Awesome, awesome. Awesome.

Ryan Alford [00:16:42] Cool. Well, here's Riley with the news. 

[Voiceover] Here is the Rad Cast News. 

Robbie Clark [00:16:49] Okay, so to start out this week, Old Spice is creating a digital content studio kind of barbershop vibe deal, and I think this is really cool. This is a Procter & Gamble and agency involvement. And it's starting March 1st in Columbus, Ohio. They have transformed this barbershop into a very specialty Old Spice products, branding, merchandise, super cool little space. But did you read about this a little bit?  

Ryan Alford [00:17:19] Yep. Love this. It tugged on my heartstrings because, you know, we've I've kind of built an agency a little bit. Look, we are an ad agency, so in many ways, but we've built almost like a lab structure with what we've done with, like GBL Hustle, our brand locally. Building an e-commerce kind of lab we've built. We do merchandise, we build an e-commerce store. And yeah, but it wasn't good to make a profit. It was to learn. Right. And you look, Old Spice is a brand, is a, you know, bathroom, you know, hair, cosmetic, all those things. So, the barbershop. And it's definitely taken the turn if you've watched their advertising the last 10 years, the turn towards, you know, that manly approach which plays in perfectly, you know, with the notion of old school barbershop and kind of “a man's man”, you know, whatever. So the thought of building a kind of a lab to showcase products, to do things and content, which I love. As you build, they can bring to life the content, the environment of what that is. It was a brilliant play. I love this. It goes with everything that's right with how you build and develop content in an organic way. So hats off to Old Spice. I love this. 

Robbie Clark [00:18:34] Yeah. I love it too. I think it's super cool. And you see this more. I mean, brands are trying to create ways just for organic social media content because it's huge. It's this power, social media campaigns, people posting, tagging you, whatever. “Oh, I'm at the Columbus Old Spice Barbershop” Old Spice. Like, it's just the thing. It's the thing to do. We saw this in Sweden with the McDonald's barbershop. They did the golden haircut. It's something similar to that effect. And it's just it's going to be big. And, you know, I'm looking forward to the follow-up about it. 

Ryan Alford [00:19:04] The thing I like about it the most is it's got legs that play in with their brand. Like sometimes, you know, as we've talked about a few of these experiential things where it's, you know, the Dunkin Donuts thing, like in Vegas, fun, cool extension. But, you know, like long term, like this isn't, like, it's a one-off. Right. This to me is this becomes an all-the-time content play. It's somewhere that people stop. It's not going to go away. It's always kind of related to their brand. It has longevity. Yes. And so I like this a ton more than just the one-offs that are kind of gimmicky. 

Robbie Clark [00:19:40] Yeah, I agree. I agree. And I do think it brings in the barbershop culture that I think it's coming back in a lot of ways because I think sometimes, you know, I think this is just a good thing for guys. I feel like guys, you know, need this. I mean, maybe even girls need it too. But I just think this is a really good thing for the brand of Old Spice and, you know, looking forward to seeing where it goes. Speaking of McDonald's, they are dropping a new chicken sandwich. It's a crispy chicken sandwich. But it's interesting because they are doing a chicken drop sandwich and it's like this merchandise kind of deal as well. But it's interesting. I feel like they're playing on this idea of having cool, like a cool drip, you know? Cool style or whatever, but also have, like, a really good crispy chicken sandwich, which I'm now really curious to go try. 

Ryan Alford [00:20:25] Well, it is so interesting how the chicken sandwich has become like the Mecca of trial. You had, you know, of course, you know, being in South Carolina, one of the originals, the Chick-Fil-A sandwich, kind of being the pillar of chicken sandwiches. But then you had Popeye's who comes out with the chicken (sandwich) and there were lines for months at the Popeye's for chicken sandwiches, like it was supposedly as good as the Chick-Fil-A. It had homemade pickles. Also, it is a damn good chicken sandwich, by the way. And actually, you know who always makes a pretty damn good chicken sandwich? I had it for the first time, Church's Chicken. We actually ate there. I've never eaten at a Church’s Chicken. And I don't know why, because it was a damn good chicken sandwich. 

Robbie Clark [00:21:08] I've never been to a Church's Chicken. 

Ryan Alford [00:21:12] I'm telling you, the chicken sandwich was delicious. Back to McDonald's. I don't know why. Shameless plug for all the others, but I think we should do it in one of the future episodes. We're going to do a chicken sandwich sampling. You know what to eat. OK, yeah, we'll line them up. 

Robbie Clark [00:21:30] I'll have Chick-Fil-A's and let you know. 

Ryan Alford [00:21:31] I'm going to do a live broadcast rendition of the best chicken sandwich. So, look, I don't know what it is about chicken sandwiches, but I have to think that McDonald's is pulling off of that on some level. The “how do we get in this chicken sandwich game?” And then, you know, to add their little bit of spice to it. So to speak. You know, updating their merchandise, which has kind of an old school look, yeah, retro look, which is kind of in and so, you know, it's cool. You know, I don't know how many people buy merchandise from McDonald's. I don't know, you know. 

Robbie Clark [00:22:02] But if it looks cool, maybe people will, you know, that’s the thing. 

Ryan Alford [00:22:06] You got McDonald's. I mean, yeah, my kids will love McDonald's. You know, if there was a hamburger mask, I might buy it, you know, for like, Halloween. 

Robbie Clark [00:22:15] No, I'm sure that's true. It's basically what we're doing with Josh here, you know, LTO Burger named him Burger Boy.

Ryan Alford [00:22:22] So it's no, it's cool, but I kind of taste it now. It's kind of making me hungry.

Robbie Clark [00:22:28] I know. Like, you know, it's right after lunch and already I'm starving. [00:22:32] No, but the other news we have is Kit Kat, which you've seen this campaign. If you're on Twitter, you have seen this. You have seen this because this is so simple because you already know the tagline when you see it. You know, this is for Kit Kat because it has a calendar, and then it's just Kit-Kats and then it goes back to your calendar. 

Ryan Alford [00:22:51] It was so familiar. I thought I did not see it in my feed or anything. I admittedly saw this on, like, the news, you know, feed that we get like online going on to an article. But as soon as I saw the picture, I mean, I got it completely. I thought it was brilliant because it looked just like you would like on your calendar, on your smartphone or something like that, that whole bar look, and then the Kit Kat fit in. Perfect. You didn't even have to say the tagline. I love the simplicity of this. It's like simple design, high concept, though, and sometimes pictures tell a thousand words. Exactly. That's all you need. And so you know what else was brilliant? This was an entry by someone that wasn't even on the roster of agencies for Kit Kat, someone in her team. 

Robbie Clark  [00:23:39] Sam. I forget his last name, but yeah. 

Ryan Alford [00:23:40] Yeah, he entered it as an entry. I think maybe someone who had added creative entries for ideas or something. So I love that. I hope he got paid well after the fact. 

Robbie Clark [00:23:51] I'm sure he did. With how much it's blown up.  

Ryan Alford [00:23:54] I'm sure he's getting business from it otherwise. So, for anyone out there. Hey, don't be afraid to give it away because it will come back eventually. I've built my career on that. 

Robbie Clark [00:24:03] Oh yeah. And other news. So yesterday there was a hearing and we need to get the details on it, but it hasn't been fully released yet as to what happened with Robin Hood. But the Redditt and Robin Hood hearing to see if there was, in fact, market manipulation, because a lot of the hedge funds (are involved). You probably know this a lot better in a deeper way than I'm going to explain it. So maybe I should just let you take it away.

Ryan Alford [00:24:31] Either way, I don't know how it's going to play out, but essentially, you know, for everyone, we even had this something on a couple of news episodes where GameStop stock was, well, essentially, there was a group thread on Reddit where people were talking about let's go by Reddit, let's show the man, because a lot of people who had shorted the stock, were essentially saying it was worthless. And the guys on Reddit were like, all right, we're going to fight the man. So we're going to have everyone buy it, which drove the price up because, I mean, it just shows the power that millions of people like our users that were following this article. So even if they were buying, you know, twenty 30 dollars worth, you're talking about 30, 40, 50 million dollars of movement. So that drove the stock price up and then it kind of got momentum and went to like 300, 400 dollars when the true value of that stock was in the single digits. And I think it's come back down now. But Robinhood essentially shut down your ability to buy or sell it for a period there when it went up. And that was just the biggest stink in the world.  

Robbie Clark [00:25:33] I was going to say that. What is your opinion on that? Because I think that goes and we talked about this a little bit, but it's continuing, it's a continuing story and it's so relevant, but it goes so against anyway, shape or forms the brand of what Robin Hood is supposed to be. And as well, it goes against the whole system of just free market, right? 

Ryan Alford [00:25:54] Oh, it totally does. And their claim and, you know, was that it was more about their liability, not just because they say. Again, not saying I believe any of this, but just using what they're saying. That they have to make sure there's no manipulation happening. If they keep the market open, they keep allowing it and there is something nefarious happening. Their risk or liability is potential, I think it's more complex than I just described but I think on its surface, it's related to that. So they have to do their due diligence and in doing their due diligence, they take it down and it looks very bad and they run a really bad Superbowl commercial too. 

Robbie Clark [00:26:39] Well, that was so bad. 

Ryan Alford [00:26:40] And so I don't know. And you’re probably never going to hear this. But you know what? Their valuation you know, they're their private company now, but they're actually going public this year. But I'd like to know, their user base went, what it was before all this and what it is now, and the money in it. 

Robbie Clark [00:27:00] I'd be surprised if it went down. 

Ryan Alford [00:27:04] The money? 

Robbie Clark[00:27:05] No, Robin Hood users. Because, I mean, if they're going to, like, basically shut you off from being able to invest in a stock, then I would totally jump ship. 

Speaker 2 [00:27:11] There was a lot. I mean, I still have it. 

Robbie Clark [00:27:15] I don't even invest, but. 

Ryan Alford [00:27:17] I moved some stuff from it to another. I still use it a little bit, but I moved about half of it into another app. So. Yeah. And just it's like this is bad optics and bad precedent. You gotta figure it out but it just shows you, hey, the man isn't always in control. Sometimes the people can rise up. So I think you're going to see more of that, by the way. Oh for sure. Across several stocks there's been a couple I think they've tried to pop off. They haven't gotten as popular. I think you're seeing a lot of this with crypto and stuff like that. 

Robbie Clark [00:27:50] Oh, yeah. 

Ryan Alford [00:27:51] I love me some crypto now. Oh, yeah. It kind of drives me crazy watching it going up and down. But I just kind of turned it off down now. I’ll just check back in a year. I think it's here for at least that long. I don't know about five years. But you make some money in a year. 

Robbie Clark [00:28:08] You never know. I'm sure people didn't think digital money was going to be a thing. Venmo, you know. I'm sure people thought that was going to go away sooner or later. But, yeah, here we are right in the thick of it. 

Ryan Alford [00:28:18] Cool. It was a good week. And, uh, R.I.P, Rush Limbaugh and, uh, so. But, yeah, looking forward to everything that's coming up. And, uh, hope everyone enjoyed it. You know where to find us. TheRADCast.com and @the.rad.cast on Instagram. And we'll see you next time. 

Robbie Clark [00:28:36] Seeya. Have a great weekend, Yogas. 

Ryan Alford [00:28:38] “What's up? Ryan Alford here. Thanks so much for listening. Really appreciate it. But do us a favor. If you've been enjoying the Rad Cast, you need to share the word with a friend or anyone else. We'd really appreciate it and give us a review at Apple or Spotify. Do us a solid, tell more people, leave us some reviews. And hey, here's the best news of all. If you want to work with me to check with you, to get your business kicking ass and you want Radical or myself involved, you can text me directly at 864 729 3680. Don't wait another minute. Let's get your business going. 864 729 3680. We'll see you next time.”