Creator
Finn McKenty has spent the last 20 years building and marketing products: $15 million+ in revenue for online education at CreativeLive and URM Academy, design & marketing for Abercrombie & Fitch, product strategy for Swiffer & Febreze, digital media for Red Bull, Element, and Nike ACG and projects for bands including A Day To Remember, Periphery and Of Mice & Men.
Finn started in graphic design growing up in the music scene where he would make fanzines and flyers in high school. Later, he talked my way into an agency where he used these skills to do early work for Red Bull and Nintendo, and parlayed that into more roles at agencies and startups. Eventually realizing that it was time to bet on himself, he took the plunge into entrepreneurship, where he found success as a content creator.
As a content creator, he has generated over 110 million views and 700k subscribers between two YouTube channels, 100k followers on Instagram & more than 13k LinkedIn followers, while remaining in a fairly niche community.
Finn has been featured or quoted in press such as CNN, Billboard, The New York Times, and Polygon.
Topics Finn is prepared to speak on, but not limited to:
Why every entrepreneur should be using Youtube and LinkedIn to grow their business
The fundamentals of making creative and engaging content about any topic
Are you too old to start making content?
How to use YouTube and linkedin to generate inbound, very warm leads
Creating systems for "social selling" on LinkedIn (inbound and outbound)
Why Youtube and LinkedIn are the perfect platforms to build a personal brand from scratch
Optimizing your LinkedIn profile to drive inbound
Youtube’s algorithm explained
Why Solopreneurs have a MASSIVE advantage in content creation over corporations
Where exactly Youtube and LinkedIn should fit into your business
The Hard Truth - Being good at what you do doesn’t matter if you’re not visible