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Tarek El Moussa - Real Estate Investor and Television Personality
Tarek El Moussa - Real Estate Investor and Television Perso…
In this week's episode of The Radcast, host Ryan Alford interviews Tarek El Moussa, Real Estate Investor and Television Personality, about …
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Tarek El Moussa - Real Estate Investor and Television Personality
May 03, 2022

Tarek El Moussa - Real Estate Investor and Television Personality

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In this week's episode of The Radcast, host Ryan Alford interviews Tarek El Moussa, Real Estate Investor and Television Personality, about his journey into real estate investing and the tips he offers for those considering entering the industry.

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Welcome to another episode of The Radcast! In this week’s episode, host Ryan Alford talks to Tarek El Moussa, Real Estate Investor, and Television Personality.

Tarek discusses what he did after losing his sales book, how he got started in real estate, and his defining moment. He also describes why he chose real estate as a career, his initial expectations about it, and whether or not his goals were achieved so far. 

Tarek explains how he developed certain tactics, which he employs step-by-step, as well as how social media has helped him in his job throughout the pandemic.

As the host of HGTV's “Flip or Flop”, he reveals what it's like to be on a reality show, how real it really was, and the extent of staging that was done to make the show  more interesting. Tarek also gives an overview of his online real estate school, “Home Schooled by Tarek”

He also shares some trends in real estate and provides advice for those considering investing in properties.

If you want to learn more about Tarek El Moussa, check his website https://www.therealtarekelmoussa.com/ and his Real Estate School: https://www.homeschooledbytarek.com/. Follow his Instagram: @therealtarekelmoussa and Facebook: https://www.facebook.com/TheRealTarekElMoussa/.  

If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube account https://bit.ly/3iHGk44 or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radical_results @the.rad.cast.

Transcript

00:00
At the end of that free seminar, I'll never forget, I walked up to him and I handed him a piece of paper. I said, hi, my name's Tarek El Moussa. You don't know who I am today, but one day you will. They're missing all the real shit. I spent 10 years of my life miserable and alone working 16 hour days to make this life happen. And that's really what it takes. The key to success is getting comfortable doing what's uncomfortable. So what was the lesson my dad taught me? Yeah. You don't get shit for free.

00:29
No one's going to do it for you but you. And the only way to get success is to put in the work. The hardest part of ending is starting again. You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey, guys. What's up? Welcome to the latest edition of the Radcast. We're talking houses today, my friend. We're talking radical flipping, radical entrepreneurs.

00:58
We're talking Tarek El Moussa. What's up brother? Not much buddy, how you doing? Hey man, just trying to get the hyper herbaly going over here, all the hype for my friend Tarek. I've been watching from afar. My wife doesn't let us miss a single episode of Flipping 101, which I know you're the host of. And of course the historic flip or flop. So it's good to talk to you, man.

01:24
You guys are gonna be busy because there's like, I think like almost 200 episodes. Dude, we've seen them all. I think like we're getting like around the reruns, you know, HDTVs got us, uh, got us, got us hooked up. But, uh, how's life treating you brother? Life's good. You know, uh, Heather and I, we just had our five month anniversary, which is very exciting. We got married last year. Uh, kids are doing fantastic. We're excited that we're going into spring.

01:51
buying as much real estate as I can, teaching as many people as I can, and just having a lot of fun. I know, it looks like it. I've always liked your kind of spirit on the show. There's kind of like that, I don't know what it is, you have a real approachable quality to you, I think feel like you come off knowledgeable, but you never come off like arrogant. It's just like, I don't know, I think there's a real good, I think that's why the show was so popular and had the longevity. I mean, you guys. Yeah, you know.

02:18
Dude, people watch me on TV and they're like, is this guy can do it? I mean, shit, I can do it. That's why I get this guy can do it. Anybody could do it. Actually. Most people don't know this, but I actually learned how to flip houses while filming the first season of flip or flop. I had no idea how to flip houses. Hey, you pulled it off. Hey, maybe, maybe you got some acting possibilities too. Then, right. Is that what you're saying? Hey, and I appreciate the branding. I like the TM hat.

02:47
Very good. Hey, as a as a marketer at heart, I appreciate the the branding nods. So there's a really, really great story behind this hat. So, you know, I've been on TV for a while now, as you said, I've done all these episodes. And over the years, I've also had people coming up to me, they're like, hey, we want to partner with you, we want to buy real estate with you. And and honestly, my answer was always no, because I was like, well, I don't really need partners in to go flip a house, right? I can do that on my own.

03:14
So, you know, I'm just obsessed with real estate. And then I created the company TEM Investments and TEM Investments gives investors the opportunity to partner, partner with me and we're out buying apartment buildings right now. So last year we bought three apartment buildings in Arizona. And in a few weeks, we're closing on 190 unit and Mesquite, Texas. So if anyone wants to partner with TARG, you got to check out TEM investments. There we go. I like it. Good plug. And I love the branding. You know, I had a great card on.

03:41
Yeah, last month and he was a everybody's the real estate thing is hot, man. Let's just be honest. Like it's like crazy. Every the smartest guys I know. And, you know, it sounds like you might fall in this camp, Tark. The grants told me in my ear about real estate. You're talking about it. I mean, what is it about real estate right now that's just so hot? I mean, you know, there's so many amazing things about real estate, like one is people are extremely excited about.

04:12
the appreciation of real estate, right? But at the same time, the last couple of years, we've seen the fastest appreciation, and I think US history. So that's one thing to look at. But you know, real estate is an amazing thing. You can depreciate against your taxes, you get appreciation, you get cashflow, you get leverage, and it's just a fun and exciting business. Yeah. Let's back up for a second, Tarek. I do want to, and I'm sure you've done these in the past, but I do want our audience to know

04:40
Obviously you've been on reality TV for 10 plus years. Yeah. I'm sure most have heard the name if not, but I'd love to give a little bit of that organic story for you from just that professional journey. Yeah, sure. So I'll give you the three to four minute version. I got out of high school and at 19 years old, I was selling kitchen knives. Most people know Cutco kitchen knives because half the world has sold those knives.

05:09
And I ended up losing my sales book and inside my sales book had all my leads, all my contacts. And back then when I was 19, that's how I made my living. So I lost my sales book. I was going broke. I didn't want to get a job. I was at a Washington mutual bank and I was just standing there at the ATM machine and I was like, I was like, shit, you know, what do I do now? I have no money. And I, and I swear true story. I looked up to the right and there was this big crooked sign.

05:34
said, why is old owl real estate school? And I had a defining moment. I called defining moment a moment in your life that changes the trajectory of your life. So I was like, shit, man, if I could sell knives, I can sell houses. So I walked right over to that crooked sign, opened the door, walked in, and I signed up for real estate classes. And it was a rocky ride. So I was officially licensed, I believe, at 20. And my first six months in the business, young, hungry, motivated, excited, you know,

06:03
I completely struck out. I didn't get one sale and I wanted to quit real estate and I hated school and I was going to go back to school. And randomly there was a seminar coming into town by the name of a guy, Mike Ferry, and it was a real estate coaching seminar. It was a free seminar and I was 20 years old kid. I just got out of high school. I didn't even know that coaching existed in the business world.

06:29
For me, a coach was a baseball coach, a football coach, a hockey coach, right? Like I didn't even know you can get a real estate coach. So I go to this free, free seminar. And by the end of this thing, like this Mike Ferry guy has me convinced. I'm the smartest son of a son of a bitch alive. I'm the, I'm going to be the most successful guy alive. Like he convinced me I was unstoppable. And it was like all mindset. It was wild. And at the end of that free seminar, you know, I met, I'll never forget. I walked up to him and I handed him a piece of paper.

06:57
I said, Hi, my name is Tarko Musa. You don't know who I am today, but one day you will. By the way, he knows who I am now. I bet he does. Yeah. So, and so what I did is I signed up for one-on-one coaching and back then it was a thousand bucks a month and like, I'm like, where am I going to get a thousand bucks a month? Like that was like a zillion dollars back then. So of course I put it on my credit card. And for me personally, I was going through a really rough period in my life because I had just broken up with my girlfriend.

07:25
My parents got divorced. My mom rented out my bedroom because she needed money. So I moved into her garage. And so now I'm and it was a real garage. It wasn't converted. Like there was cockroaches and spiders. Like my dirt bike was in there, like WD-40 can. It was a garage and it was crazy what happened. So I literally went all in. I put this on my credit card and I, if my coach told me to do something, I would do what he told me times 10, like whatever he told me to do, I would, I would blow the, the, the goal out of the water.

07:53
And my life felt like it changed overnight. So I believe it was within three or four months, I earned, I went from earning $0 in six months to $120,000 in commissions in a very short period of time, which average, I think it was like 30, 40 grand a month. So imagine being like a broke 20 year old kid. Next thing you know, you're making 40 grand a month. And it was like, you know, damn. So I'm within, within, I think four or five months, I moved out of that garage. I bought almost a million dollar house up in like an I am Hills orange, California.

08:21
and had no furniture, had nothing. I moved into this house and I thought I made it. I thought I was king of the world. And you know what? I was doing really well with real estate and I built my business through prospecting, pretty much cold calling expired listings and door knocking. I just hustled, man. It was just a hustle. And 2007 came around, 2006 came around, wiped me out, had to sell my house, had to sell my cards, had to sell everything I had. And I moved in this little, you know.

08:47
little crappy apartment and talk about some depressing years. So for two years, it was rough. Like everybody was running out of real estate. Homeowners were calling me. They're like, take my keys. We don't want our house. I was like, wait, what? Like, what do you mean you don't want your house? Like literally just call you can have it. Like we don't want it. And I didn't know what to do. So I remember I did the short, I did a short sale transaction, a first, a second, a third, an HOA lien, an IRS lien. I worked this deal for like a year.

09:16
At the end of the day, I made like 7,000 bucks. And I was like, and then I looked at the investor, I sold it to, he put it on the market a week later after painting it, and he made like 127,000. So that was the moment I knew, I was like, well, wait a minute, I found the deal, I negotiated the deal, why am I not making the money on the deal? So that's when I decided I wanna be a real estate investor. So now I'm 29 years old. So I pitch everybody I know, like literally everybody I know and every single person I pitch.

09:44
had every reason why it's not gonna work and why I was gonna fail. Oh, it's too risky, the market's bad, you're too young, you don't have the experience, you don't know construction. Like every bullshit excuse you can think of. And every time someone would tell me no, it would piss me off more and get me more motivated to prove them wrong than I could do it, because I'm a guy that's insecure enough to like to prove everybody wrong. So I was like, all right, I can't do it, I'm gonna do it, I'm gonna do it, I'm gonna do it. So I finally found a guy to do it. He's actually still one of my business partners today, Pete DeBest.

10:14
And we bought our first flip, Santa Ana, California, paid $115,000 for it, remodeled that thing, and we had to make a profit of about $34,000. The interesting thing is the first week we bought that very first flip, I was at a real estate convention in Las Vegas. I met a guy, told me he had a local TV show and he got a bunch of business out of it. So I leave that seminar, it was a Mike Ferri seminar again, and I was like, man, I got to get on TV.

10:41
I was like, how do I get on TV? What do I got to do? And it was like 10 o'clock at night. I'll never forget my ex-wife. She's like, you coming to bed? I was like, no, I'm gonna get us a TV show. She goes, you're crazy. I said, I know I'm crazy, but crazy works. So I literally just jumped on my computer and I started Googling Hollywood production companies, Los Angeles production companies. And I just sent resumes and pictures and said, hey, I wanna flip houses on TV. So.

11:09
What happened was I wanted to be on TV and I had just bought my first flip. So this is where the idea for flipper flop came from. I was like, well, shit, why don't I flip houses on TV? So the production company next day, they emailed me back and they're like, send a home video. I send the home video. They liked the home video. Then they wanted to do a two day professional shoot, which is called a sizzle. They came out for two days and then they shot that out to the networks and nobody wanted it. We got nothing.

11:36
So I had given up on it, but I was still working on building the real estate stuff. You know, TV was like, you know, if it happens, it happens. Yeah. And then at 10 months later, I got a call from HGTV or from the production company. So you're not going to believe it, but HGTV wants to do a pilot. So it was summer of 2011. Um, we shot the pilot for flip or flop, and then it went back to the network. And immediately after they got it, they loved it. And then they sent me a contract to do 13 houses.

12:05
in 10 months on national TV. So as you can imagine, you should be excited, right? Yeah. You got a TV show. Well, here was the problem. One, I had no money. And two, I had no houses. And three, I didn't know how to flip houses because in my entire life, I was only on my third flip. So I went from doing three flips in a year to now they wanted 13 and 10 months on TV.

12:29
So I remember I called my lawyer at the time. I was like, well, what's the worst thing that can happen? He's like, well, they can sue you. And I looked around in my room and I was like, well, they can have it. So, so I signed the contract and that's what I did, man. I burned the boats. I went all in on that. And that first year I just didn't sleep. And I said, I'm going to learn how to flip these houses while filming this show. And, um, pulled it off and we ran that show for 10 seasons. It's the most, most famous house flipping show of all time. Dude, what a story.

12:56
It was a wild ride. A couple of dances in there, public divorce in there, and a whole bunch of other wild shit, but it's been fun. I know. You know, but as people don't know, I don't think people know that. That's why I'm glad, I'm glad for people to hear your side of kind of like that backstory. Every person I have, you know, we're roughly the same age. I think I'm a little older than you, but.

13:18
Everyone that's been in our circle that 2007, eight, I know exactly where the story's going. As soon as they say the year, it's like tank, you know, it's like almost every inter especially real estate. Right. It's like, you would understand. Talk about hard times like, man, I went four months in 2007 without a paycheck. I was so broke. I used to go to Subway and still lemonade and water cups splitting five dollar footlongs like people don't get it. Like they see my ass on TV flipping like it's.

13:48
They're missing all the real shit. I spent 10 years of my life miserable and alone working, you know 16 hour days to make this life happen Yeah, and that's really what it takes the key to success is getting comfortable doing what's uncomfortable There you go. It's in my personal Bible. Glad you could say I like I like it. I like it So a lot to unpack there. I do

14:11
It's so funny you were talking about the the pump up Seminar for the real estate stuff like all that shit every every person that comes out of those things is like so pumped up It's like coming out thinking they're gonna knock the world out But you're one of the few people that actually did it right well Yeah But you want to know why because I was willing to suffer and put in the work where most people they're not willing to put in The work so I'm a big believer that anything's possible if you're willing to put in the work so where did that come from torque like

14:41
I had it. How did how did that? Is it just innate? I have this discussion a lot with guys like you. It's like nature nurture, you know, like which is it just is it just. Yeah, you know, do you like I said earlier, I hate when people tell me I can't do something. It really pisses me off. And, you know, the biggest coach in my life was my dad. Not not a you know, he's an immigrant to this country, but he coached me on mindset and really mostly on sports and.

15:07
At five years old, I learned a very valuable lesson. My dad was a soccer coach. I love playing soccer and he was an incredible player. So my dad was actually invited to be the head coach of the All-Star Soccer team. So as a five-year-old, so excited. And then when my dad picked the team, he didn't pick me. Oh shit. Yeah, so he did, like I'll never forget being at the dinner table, five years old, just like crying my eyes out. And I was like, well, why didn't you pick me? And he...

15:35
He said, son, I love you. You're not good enough. But he said, I'll never forget. He said, you're not good enough, but if you work really hard next year, you're going to make that team. Damn. So what, what was the lesson my dad taught me? Yeah. You don't get shit for free. No one's going to do it for you, but you. And the only way to get success is to put in the work. So that's what I learned at five years old. If I wanted something, I had to work for it. No one's going to give it to me.

16:03
I love that, amen. Yeah, a lot to learn there. I feel like everybody thinks it's gonna be handed to you. The biggest thing now is just things come easy, it seems, or they think that it does. And it's the biggest misconception the world is being misled by is how easy things can, you know, like. Yeah, this is 20 years later, shit. Things are easier now, but it took 20 years the hell to get to the easy. That's right, that's exactly right. So talk about.

16:32
Reality TV for a minute. So you've done it shit. I mean most reality TV shows do not have the longevity you guys had Number one, I mean I'd say you're probably like the top 1% if I just had to guess purely unscientific guess But I would guess most of them would go what a year or two three years. So you're 10. Yeah a couple seasons. So How real was your reality TV?

16:59
Oh yeah, it was real because I don't know, like here's the, here's the, like if you watch my show, like literally, I wore like sandals, black board shorts, t-shirts. I looked like I was like a bum half the time. Like I didn't even, I didn't even think about being on TV. I was just thinking about not going bankrupt because I didn't know how to flip houses and just, unfortunately there were cameras there. So like, it was all real. Like at the beginning, I didn't know anything about anything and I just kind of figured it out as I went. But I guess I'm it as the whole, you know, cause I mean, obviously you talked about

17:27
The ups and downs, your whole life is being played out. Your kids grew up on reality TV in a way, I know they weren't the center of the story, but obviously you watch them through the series. Everybody feels like watching them growing up. Did it become more, staged might be the wrong word, but how much staging is involved in making the show as interesting as it was?

17:52
You know, like, you know, you're following the processes of a flip, right? So you can't stage that. You have to show the demo. You have to show the walkthrough. You have to show the design. You have to show the remodel. Right. Yeah. And then outside of that, you know, it would follow small parts of our personal life. You know, it wasn't a personal life reality show, so it only it only gave a little peek inside of a personal life. Yeah. Did what's your net net from the show?

18:17
And I'm talking not, we'll get to flipping one-on-one in a minute and we're talking with Torek, Torek El Moussa from Flipper Flop, serial entrepreneur and what seems like a pretty fucking cool dude now that I'm getting to know him. So Torek, so talk to me about like your net takeaway from Flipper Flop or are you like high gratitude, really appreciate it? I don't wanna put words in your mouth, but like what's your net, you know?

18:42
I mean, shit, you know, I'm 40 years old now and I spent almost a third of my life filming that TV show. So you know, it's a part of me. It'll always be with me. I'll always have those memories. I mean, shit, when I'm a 60, 70, 80 year old man, I can go back and watch myself as a 29 year old kid. So it's definitely something in my life I wouldn't change. And it's been an incredible experience and one hell of a ride. How do you um

19:09
think about it, as you talked about the company, but I like to talk about this. We work with a lot of CEOs, founders on personal branding. And obviously having the show on TV for 10 years certainly elevated you to your persona and all that. But when I say the word's personal branding to you, where does your mind go with the Tarek El Moussa brand and your perspective on yourself?

19:36
You know, I'm a big believer in like, you know, not just flipping houses. I'm a big believer in flipping your life. Like I'm talking about upgrade your wardrobe. Take your goddamn vitamins. Go to the stupid gym. Buy nicer clothing. Get your shit tailored. Always be the best version of you possible. And it's always I'm always going under a remodel. I'm always working on myself. I'm always trying to improve. I'm always trying to become the best version of me. Do you I guess you're obviously have.

20:04
have seen and understand the leverage that comes with the attention you've built through the show, right? You know, being known pays dividends as I like to say, and I feel like that's paying dividends for you even now. Right? Yeah. I mean, it definitely helps with certain things, but like when it comes to real estate, it's not like, Oh, I've seen you on TV. I'm going to take less from my house. So I still got to operate a business. I mean, we're working our asses off every single day.

20:33
And you know, it's a grind and we're just hustling. I actually wondered, it's funny you say that. Like I actually started to think, I'm watching this, you know, my wife and I watched, I think we've seen every episode we have at a Flipper Flop. And I watched it and as the years went by, I started to wonder like, did it become harder to get the deals or easier? Because I feel like if they know what you're doing now and you're the famous Flipper.

20:59
It was it ever like get in the way of potentially cause they're like, damn, I, this guy's just, I know what he's going to do with this house. He's going to make all this money on TV. I did that ever play a factor or did it help you get more deals? Um, you know, mixed bag, man. So sometimes it helps. Sometimes it hurt, you know, but you know, finding deals today is definitely more difficult than it used to be. I mean, I, when I first got into flipping, I mean, all of my business came from, you know, outgoing prospecting, calling, texting, door knocking.

21:27
And today I'm very, very heavy in marketing. So it's just different. Yep. Well, you said that. So like marketing. So like how much of it is marketing? What's marketing to you? Like what's your appreciation level of marketing and the role of it in kind of what you're doing? I mean, marketing's everything. You gotta get your phone to ring. So like for me, my first 10 years as an entrepreneur, 12 years as an entrepreneur, I never did any marketing.

21:57
I was taught sales and I was taught sales on the phone. So all I did was call people, all I did was text people, all I did was network with people. And then as the short sales and those things started to dry up, I realized, well, hey, I'm building a brand now, I should try this marketing thing. So in 2000 and I think 13 is when I got into marketing. And today we're doing heavy marketing, hundreds of thousands of dollars a month. We have TV commercials running throughout Southern California. We have heavy digital marketing campaigns running.

22:25
We have print mailers going, we have driving for dollars, we have cold calling campaigns, we have texting campaigns, we have email campaigns. So we're just always hitting everything, you know? And I say, you know, in order to get leads, you have to hit them from land, air, and sea, you got to hit them from every angle possible. I like that land, air, and sea. There we go. Ding, ding, ding. I'm Nick, my producer. I told him to circle the marketing is everything. We might use that in some promos. Exactly. So let's talk about flipping one-on-one.

22:53
Uh, I think we're finishing season two about to head into season three. Uh, talk to me about, uh, what people, if they haven't already tuned, you know, moot made the jump from flipper flop into flipping one-on-one. I'm sure if they were, they see your promos. I'm sure they've made it. Yeah. Talk about that.

23:12
the

23:38
It doesn't work out. So for me, like Flipping 101 has been crushing it in the ratings. People are really liking that show. So if you guys want to see a really exciting show, you got to check out Flipping 101. Yeah. So you're, you're taking the novice, the early, the guys that were you, maybe the true you from season one and, uh, and, uh, you're walking them through the ropes. It is funny. I watch every time they're like, you're giving them advice and I feel I could tell the setups coming, you know, like you're telling them and I'm like, they're not going to do it.

24:07
They're not gonna do it. It's like, why don't they fucking do it? I'm like, why are they doing it? It's one of those things, but like I coach people all the time. So obviously I'm coaching people on the show, Flipping 101. But outside of Flipping 101, I'm passionate about coaching. Like it's my favorite thing to do. So I told you early on as a broke kid, I got a coach and I made all this money because my coach actually showed me what to do because I just had no idea what to do. So what do you work on when you don't know what to do? It's like trying to teach yourself golf. Well, you're just gonna keep practicing the wrong swing. How are you gonna get better?

24:37
Right. So so I'm passionate about coaching. So that's why I actually launched an online real estate school called Homeschooled by Tarek. And now we're teaching people across the country how to flip houses, how to buy rentals. And that's and that's been very exciting to homeschool by Tarek people. Go check it out. And it was actually a great name because I came up with the name homeschooled before the pandemic came out and then everybody had to homeschool their kids. So now everybody knows homeschooled.

25:04
He's a true marketer, folks. He was ahead of his time. He knew the pandemic was coming. Let's talk to me a little bit Tarek about like real estate advice. People are listening. I like to get all these experts on and we like to share knowledge with our audience. Hot market, a lot going on. I know they were gonna link to some of the stuff that they can get involved with with you at the end where you can, I'm sure, go.

25:33
more, much more in depth. But what's some trends or tips or, you know, things you put out there for people that are thinking about real estate investing? Yeah, well, I mean, I think it's the absolute best business in the world, but at the same time, I always say, you know, before you invest in anything, you have to invest in yourself. What does that mean? It doesn't mean the first step is to go out there and buy a house tomorrow. It means the first step is to learn about the business, to learn how to buy a house.

26:02
and then you go buy a house. So it's really important to have some knowledge and it's not rocket science, you know, just get a little bit of knowledge and just start the process. And I'm a big believer in, you know, just take your time. If you don't get to deal your first month, it's okay. If you don't get to deal your first two months, it's okay. You don't get to deal your first three months, it's okay. As long as you're practicing and as long as you're learning. Because over time, no matter what, just like riding a bike, things are gonna start to click.

26:31
And I know you go through this on Flipping 101, but people that get into flipping, what do you think the biggest misconception is with flipping?

26:40
Uh, the biggest misconception is that you make your money from the construction. Might be one of them. Ah, okay. So a lot of people are so focused on the construction. So they're so, they just want to go buy a fixer upper. And then they think about the remodel just because a house is a piece of crap. Doesn't make it a good deal. So it all comes down to what you actually pay for that house.

27:08
So it's very important to buy it at the right price. Because if you get it at the right price and things go wrong, you're still gonna be okay. In other words, focus more on the pig and not putting lipstick on it. Yeah, exactly, pretty much. Exactly, and that's it. You have to be a hunter. You have to know how to generate leads. You have to know how to evaluate properties. And ultimately, you need to know what to pay for real estate. Yeah. Is...

27:37
What percent of what you're up to now is still in the flip part of it? I mean, is that still the large portion of what you're doing? I know you've got your hands in a lot of stuff. Yeah, yeah. So we're not really doing much wholesaling anymore just because the market's been appreciating so fast. Over the last 60 days, I think I bought right around 50 flips and probably 10 to 12 rental problems.

28:05
in the last few months. So you've bought 50 in the last 60 days that you're in the active process of renovating and flipping? Yeah. Shit. And you made it sound like- Yeah, I'm pretty disappointed. You know, I'm over here trying to figure out how to buy 5,000 in 60 days, so I'm pretty pissed off at myself right now. No, geez. All in your area, like all in California? SoCal, yeah, SoCal. All SoCal? So 50 and SoCal. And then the rentals are out of state.

28:35
Okay. Different markets. I have houses, North Carolina, Atlanta, Oklahoma, just different markets. Yeah. So you're, are you flipping out of California though? Or is it just? No, just rental is out of California. So rental properties, my partner and I, we own, I think it's right about 160 houses right now as rental properties, all self-funded. So no outside investors. And then we've, we've really just been grinding on building the flipping business and made a lot of changes over the last couple of years here. And we're really starting to see some great results. Yeah.

29:04
How long the TV thing, I mean, you know, flipping 101, headed into season three. I mean, do you see that as kind of in your, do you enjoy the TV, the production side, you know, it's not all glamor, as you know. No, it's tough. It's tough, you know, it's tough being on TV, especially when you're an entrepreneur with a bunch of ADHD, you know. TV can be slow, but at the end of the day, to be able to watch an episode, it's extremely rewarding and be able to

29:34
coach these people, it's extremely rewarding. So like I have no plans of getting off TV. I'm just looking to continue to build my brand, get better at real estate, teach more people and help more people make money with real estate. How do you, where do you get your knowledge? So now you've, you know, you're kinda in the prime of your career, like knowledge and, you know, opportunities. You've learned a lot, you've got the.

30:00
I don't know, thicker skin maybe from the experiences of 2007. I mean, like, but where do you, what's your source of, I don't know, knowledge, learning and other things now that you're kind of at your level. Sure. I'm a guy that learns by doing. Yeah. That's it. I learned by doing like, what does that mean? Well, how do you get off market deals? You got to talk to homeowners. So I picked up the phone. I sounded like an asshole. I had no idea what I was doing, but I was calling off market. And as time goes on,

30:29
Just like in sports, when I was five years old, the more you practice that something, the better you're going to get. So for me, like I taught myself how to flip houses just through, you know, practicing and trial and error. I tried everything. I put signs on the freeway. I door knocked, I texted, I cold called, I drove for dollar. You name it. I tried it. I did everything. Talk about family, you know, you know, kids are growing up on TV in a way, obviously not as the central characters. Um, you know,

30:58
It's five months into a new marriage. You and Heather seem extremely happy. You know, what's that part? It just seems like a really important part of your life. It is the most important part of my life. You know, I'm a two-time cancer survivor. I had some pretty sketchy years there for a while. I wasn't sure what was gonna happen. And now I'm the healthiest I've ever been in my life. I'm the happiest I've ever been in my life. And I'm 40 years old. And I'm just so focused.

31:28
on my children. I'm focused on Heather. And we're just we're planning on having another another baby soon. So I'm just looking to family and I'm just so excited about life because for me, like when the kids are older, it's going to be a family business, you know, I want the kids coming in working with me, I want them to do real estate investing, I want them to be passionate about what they're doing. And I'm really excited for working with them. That's cool. It's a it's a good legacy to be living. I mean, and you know what?

31:56
At least as we're kind of concluding, talking with Tarek El Moussa from Flipper Flop, serial entrepreneur, Flipping 101. We're gonna tell you the links here at the end of the show. Who do you want the legacy to be, brother? I mean, like, what's, I think you've encapsulated throughout the show, but I do wanna kind of reiterate for everyone, what do, you know, 20, 30 years from now, like, will you look back? What do we want people to think and remember about Tarek? I want people to think and remember that anything is possible.

32:24
I showed the world that a guy that grew up with no money and went apart, California ended up on TV with a dollar to his name. And he did something with his life while the TV camera followed him. I want to inspire as many people as humanly possible. I want to get as many people in a real estate as humanly possible. And I really want to change lives because you know, people change my life and it's my obligation to do the same for others. I love it, brother. So let's, let's give everybody some of the places they can keep up with you.

32:52
some of these projects, how they can get involved with you. Sure, if you're an accredited investor, you wanna partner with me on some apartment buildings, you gotta check TEM Investments or investwithtarik.com. If you wanna learn how to flip houses, which is to be active real estate investor, go out there and find, fix and sell. You gotta check out homeschooledbytarik.com. And if you got a house to sell, you gotta check out tarikbuyshouses.com. There we go, I love it. All the places to keep up.

33:22
Tarek, I really appreciate your time, brother. I know there's been some enlightening things here for people get to know you a little deeper, a little better. Really appreciate your transparency and willingness to kind of open up a little bit. Yeah, absolutely. And if, you know, if you guys want to see a little bit of everything that's going on, um, my Instagram is, uh, the real Tarek El Moussa and the reason it's the real is cause someone stole my name.

33:47
There's your note for people. I personally bought all of my children's names on Instagram 10 years ago, along with mine, for that very reason. You never know. That's cool, brother. I really appreciate you. All right, man. Great chatting with you, and until next time.

34:05
Hey guys, thanks so much for Tarek El Moussa coming on the show. You know where to find us. We're at theradcast.com. Search for Flip or Flop or any of the content from today. All the Hylo clips will come up. I'm at Ryan Alford on all the platforms. We'll see you next time on the Radcast.

 

Tarek El Moussa

Real Estate Investor / Television Personality