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You're listening to the Radcast, a top 25 worldwide business podcast. If it's radical, we cover it.

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Here's your host, Ryan Alford.

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Hey guys, what's up? Welcome to the latest edition of the Radcast. It's Friday, February 24th, 2023. Our weekly marketing and business news of the week. Back again. Here we are. Christina Yassi, what's up? I am glad it's almost the weekend. Yes. Ready? It's been a long week. Yeah, it's been a short, long week. A little sidebar, a little under the weather. And I always throw you off like.

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Like, I don't get sick at all. It was like one day, but like just kind of throws your whole days off everything else. So, uh, feeling better today. So it's all good. Hey, the show must go on. It must indeed. It must. No rest for the weary. That's not the truth. So we're back here. We are. I know. Uh, you could have used the Jameson.

01:19
Cardboard cut out. I think I told Ashley to put mine out, the cardboard. You know, put me up at the corner over there. Hey, right, sir. He's just not moving. Right, right, right. He's AI. AI. But yeah, we've got some fun options for St. Patrick's Day for everybody that wants to go get crunk. You can order a custom desk decoy from the Jameson Whiskey Company. This is fun. It's great. It's a fun like ad spot, too.

01:48
Good for social media. And I mean, I can't order one anyway. Like how much are they? That I can find out. Yeah, a hundred dollars. Probably. They're probably more. Dare I venture to guess. I know. I'd be funny like. You think when fat heads were a really popular thing, there's even still a thing. Those were all expensive. See what would be funny is like we put ours like our team kind of sits in this area behind us for the most part. Like if we put up. They're $17. That's it. 1780.

02:17
Dusty coils are available for $17.80 with proceeds benefiting the restaurant workers community fund. It'd be funny to put them like on each of our chairs, like behind us here. Like we put everybody's up and we did like a social video that was like on St. Patrick's day, like look how hard we're working, like how it started and how you say the word, I'll get a mortar. And then we're like, we're at the bar, like at Connelly's or something, you know, like drinking libations or.

02:45
Or no, it's the it's the cutouts and then we're at Social House. Yes. Borrowed interest. Hey, there you go. Another bar. We're here. Hey, now you're thinking I'm going to I'm going to double your bonus and cut it in half. There you go. Sounds good. Sounds good. Like a huge car salesman. For that idea. Wow. Yeah. Yes, I do like this. You know, very fun. Cardboard decoy. That's some great Radcast news, too. Is he weak?

03:14
It is a busy week. Hope everyone enjoyed chip Layton's episode. If you haven't go check it out. The Layton show, the Layton show. He's a famous talk. What's, what's the, what's the equivalent of Insta famous for tick tock is there one talk famous doesn't quite roll off the tongue. Does it tick tick tick tocker tick tick tock famous. We need something.

03:41
You know, we need like a monitor. Talk fluencer. Or workshop talk fluencer. Yeah, workshop. Some of those some of those when we could it might get south. Start guessing some names. Leave it to me. It'll get there. Yeah, in a hurry. Next week, we're doing another best of. We're aggregating some of our best in pop culture and music. Hey, the business backstage, the business of pop culture and music. Had a lot of great artists on the show. Indeed.

04:10
A lot of pop culture influencers and look, everybody's got a side hustle between their side hustles and their day to day. It's a lot of good insights for how the world works and the power of pop culture and driving trends and other things. So excited for that episode. And I've got several being recorded over the next couple of weeks. I've got some really good value add. I'm excited about a guest today. Not a celebrity, but a really strong.

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influencer on Instagram, who's got a lot of really tactical insights that I think are going to bring a lot of value for how to grow your business on social media. I think there's a lot of confusion out there with, okay, you know, I'm posting content, but how can I generate leads and actual business from what I'm doing on social media? So she's a rock star. Excited about that. We'll announce further details next week, but good action coming from.

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actionable items coming from today's recording. So that'll be coming out soon. You got to love practical application. Yes. Make it make sense. I know. That's what we do. And exciting news for us. I know. I'm excited to give some love to our official new sponsor, the official me delivery sponsor of the Radcast. Not, you know, it's a niche market. Yes. Good Ranchers. We finally got one. Good Ranchers. Good Ranchers dot com. Look, it's interesting. So.

05:34
I met this company and Ben, who's one of the founders, and I kind of connected on Instagram. And he's like, let me send you some meat, man. And as he just started out, just organic, he's like, hey, you know, you see, they see me, but I post a lot of content about like grilling and stuff like that. So he saw a natural fit there, I imagine. And we both have families and kids, family run business, I have a family run business, like a lot of similarities there. But he's like, let me send you to me. I'm like, okay. You know, I mean, I'm like, who wouldn't, you know, I have a good following. I understand the point there. He's like, hey.

06:03
This guy talks about our meat to be good, cool. Well, I get the meat, comes vacuum sealed, really nice packaging, like okay. So you can throw it in the freezer, lay out a couple steaks through the rest of the freezer. They've been vacuum sealed, froze once. None of that BS that you hear about vacuum frozen, it's still delicious, let me just tell you. And look, I'm just gonna say this. I have gotten gifts over the years. I've...

06:32
ordered meat online. I mean, I don't buy a lot of things for myself. I'm not a lot of things that I'm into, like hobbies and stuff, but meat and grilling is one of them. You know, that's why we had Cosmo Q on a while ago. But let me tell you, this was the best ordered, delivered meat, steaks that I'd ever had. Like I will order, I like treat myself to like Wagyu and some high-end stuff every now and then. This tasted every bit as good as like prime meat that you get at a nice butcher shop.

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locally or better. And literally I'm excited that they're now an official sponsor of the podcast. And you know, one thing is it's been really enlightening as we talked to those guys. Like they were great. 85% of the meat, the grain fed meat that served or packaged at your local grocer is from outside of the US. So.

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You don't know where the meat you're getting is coming from. It was good ranchers, 100% raised, fed, everything in the US. This is a US-based business. You know exactly what you're getting. And it's some of the best tasting meat that I've ever had at this price point, period. Even twice this price point. And it delivers straight to your house. You don't have to go out. You plant it. You get stuff in your freezer. You can pull it out when you need it. You thaw it out.

07:55
and it is better than anything you get in the grocery store. I'll tell you that right now. And so pumped that they're sponsoring the Radcast. You get $30 off with your first order when you use Radcast as the code. So you go to goodranchers.com, put in Radcast, you'll get $30 off your first offer. And look, if you're listening now, limited time, you're gonna get bacon for a year. Bacon with any subscription. I don't know about you, but-

08:23
Say less. I'm there. Bacon lover extraordinaire. Sign me up. Yes. Baconator right there. Every burger becomes a baconator. You know, maybe a trademark on that one. But, you know, we can use it here. But for good ranchers, good ranchers dot com, get meat delivered. They've got pork chops, seafood, chicken and the best steaks. You can get delivered to your house all made in the US, packaged in the US and farm raised in the US with some of the best ranchers.

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across Texas and in the US. Good people, family-owned business. Ben and Coralie are awesome, had calls with them. Just really great people. We like to do business with good people. You'll know you're doing good business with great people. And let me tell you, Radcast approved, Ryan Allford approved, and I'm a little bit of a snob with my steak. So you're hearing it. High praise indeed. High praise. Steakhouse quality delivered right to your door. Good Ranchers, goodranchers.com. Official.

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meat delivery sponsor of the Radcast and of Ryan Offord. So go check them out. Can have your steak and then celebrate today, which is World Bartender Day. Yes. Tip your bartenders. You know, if I could be something that like, if I could just, nothing else mattered. I think like, I can't make it a money being a bartender, but like, if nothing mattered, I think it'd be fun to be a bartender.

09:50
Oh man, they make tons of money. I know. And you know, if I didn't have a family, there's a lot of what? There's a lot of it, but it's true. Universe 74, right? I didn't have kids. I didn't have a wife that cared what time I got home. I just think, you know, bartending cool. Like I did in college, like a little bit. I waited tables at a nice restaurant, but occasionally bartend. It was that was a good time. You know, everybody's like, who doesn't like everybody's getting drinks? They're having fun. Like it's a good mood for the most part.

10:18
Especially or they're drowning your sorrows and you're helping them. Are you a regular anywhere? Like, you know, any bartenders? I used to be. Yeah. It's, you know, I mean, yeah, I'm a regular at the ballpark. Now, I just said fair, fair, fair. That bartender fair. But I love I love being known. I love walking in and people are like, oh, you want the French 75? And I'm like, how did you know? Because I'm an alcoholic. Yes, maybe you are.

10:45
I'll give the little Starbucks gift cards to my bartenders. Yes. Shout out to Todd at Urban Red. There you go. Give him a shout out. So, hey, tip your bartenders today and always. But if if no other day than then definitely today, Friday the 24th. It's on the Friday to say to them good extra and have a few extra. Why not?

11:05
And then you can tomorrow. Saturday. Yeah. With a little clam chowder. National clam chowder day. I don't know. This is going to either age me or not. But when I think of clam chowder, I think of a few different things. But first thing comes to mind. Ace Ventura, because, you know, this secret passcode is that the red or the white? It's like what's the secret password? Clam chowder. Is that the red or the white? I don't know. I always forget that anyway. Quote from Ace Ventura. Oh, my.

11:34
Jim Carrey, Ace of Cherubans, we'll get that. Shout out. And if not, then just go watch it. Do you like clam chowder? Not really. I only, like I've had it, my dad's from Boston, so when we go up there, that's like the only time I'll eat it. I don't dislike it, but it's just okay. I've never had quite a hankering for it, we'll just put it that way. Yeah, I don't. I wouldn't celebrate a day of it, is really what I'm getting at. Yes, I would.

12:00
I would put it in being the neutral. I don't sure. Not one of those are like, oh, absolutely not. But I know I probably ordered it like twice ever. Kind of a neutral food, you know, just very offensive. Yeah. And let's have a show for shot. I will always take the lobster bisque over the clam. I just say that. Understood. But fair enough. That day's coming up, I'm sure. Yeah. So Saturday's clam chowder day and Monday is natural retro day. Yeah. So retro where my bell bottoms.

12:28
Yeah, it's just anything that's old is new again. Probably sort of. Yeah, you can sell it. Funny. Thank you. Thank you. No, you're not old. This model never gets old. Classic. It's a classic. Classic. It's time for me to get out my old boombox, right? There you go. Yeah. The boombox. The boombox in one hand. Mm hmm. Retro. I mean, like tie dye, like, you know.

12:53
It's funny how everything is up coming full circle. Everything comes back. So it's like, I don't know what's necessarily retro again. Like I never would have thought brass would come back into style. Sure. And now everybody in houses and all the doors is gold or brass or whatever. I'm like, next is going to be shag carpet. Just come to our my house. I grew up in Ivanhoe Circle over on Chet, the Chetsu community was the name of my name. What a fun name. Ivanhoe Circle off of Rosemary Lane.

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and the 80s brass decor in this house would be totally in style now. Super trendy. All comes back. Jack carpet and lots of... Oh man, low rise jeans are coming back. Love that for everybody. So fun. We've got some social media news too. Yes. This is an interesting one. Very interesting. Meta verified, so Meta verified. Won't let you change your name, or use your name or profile photo for now. This is in regards to their...

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newly launched subscription plan, which is only available in New Zealand and Australia. But it's just to meet again, subscription plan. That's a big deal. And kind of trying to streamline what you can, what you can change, what you can control to keep that verification, you know, from being taken advantage of. Yeah. I mean, the big news here is Metta is following Metta slash Facebook slash Instagram is following Twitter's move. Elon Musk.

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who gets crapped on all the time, but suddenly a lot of copycats to a business model. Basically you pay to get verified now on Meta, soon to be in, I guess, all countries, starting in New Zealand. Which makes sense, you can't change your username once you get verified. I do remember, I did get verified, I didn't have to pay for it. Let's make that maybe known, number one. But number two, when I did, I do think they set the limitation that you couldn't.

14:46
I remember getting it and it's like you can't change. They didn't want you changing your username. I think I changed the photo, but you can change, which makes somewhat sense. I mean, if you're gonna, like, if it's, I'm gonna come back to what it's really about, but if it's about not being able to fake your person or someone to spoof who you are or to steal your,

15:11
name, image and likeness, right? Right. Then it makes sense that once you get verified that there's some amount of stay, it feels like you're branding again, you know, like you're branding that photo and yes, that's part of the situation. Clear. This is a low hanging opportunity for revenue. Right. I mean, I think Twitter's generated some several hundreds, if not tens of thousands of millions of dollars from their program already. I think.

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extended out over a year or two. I don't think like immediately like day one, they made a hundred million dollars, but sure. They've made several, lots of millions. Let's just say that. And with ad revenue down, multi-millions, think billions. Howie P. That's your trademark. But in all seriousness, ad revenue's down. So they're looking for how can they increase revenues and

16:09
This is a way to do it. It makes a lot of sense. It's kind of annoying a little bit, but it makes a lot of sense as a way to generate revenue. So don't hate the player, hate the game. Yeah. You know, so as a wise man once told me. But I think...

16:28
You know, we'll see how it plays out. I want to see the revenue numbers because I do think it'll be a lot of money. I mean, because there's more users on Facebook and Instagram than there are on Twitter. I mean, it's half a like, I don't know, 500 million people on it on Facebook alone. Which is so like if one percent of that does it, I'm going to do the rough math. It's going to be hundreds of millions of dollars. Yeah. So ding, ding, ding. That's why they're doing it. Yeah. And.

16:57
You know, it lessens the value of the blue check in a way, as far as a credibility thing. So that will be interesting. Yeah. I can't say as a non-famous influencer, that doesn't thrill me. Sure. But at the end of the day,

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you know, I'm going to continue to put out content and do things that will separate me more than a check would. So I think you got to do that because there is a lot of people that are verified that it may be questionable to verify and they don't really put out any value on social. So it's just kind of like, yeah, what's the point of this? Other than a quasi marker, you know, but sure.

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But if you do it, you don't have to be able to change your username and photo. So you're better luck your hair day. Commit to something, right? It's almost like an ID. Yes. And then we've got speaking of, you know, where ad revenue and revenue on social media is going down. Instagram sunsets live shopping as commerce retreat continues. We talked about this a little bit a couple of weeks ago, but the date of this removal is March 16th. So you got less than a month folks to keep shopping within Instagram. Yeah.

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So live shopping specifically, right? The it's hard to know. Like, it's like every other day, there's an art. One article will say live shopping is going to be bigger. And then every other day, it seems like something's falling off. Right. So I think we've talked a little bit about this. I think you're going to see people still go live on platforms and talk about their products and influence purchase decisions. Right.

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but some of the mechanics within the apps directly. You're not going to have like tagged options and like, you know, click to shop, press to shop. Yep. Tap to shop, whatever the verb is there. Yeah, exactly. So it'll be interesting to see how long this lasts and what replaces it. If it's a subscription service, we'll see. We'll see. This next one is fun. YouTube Music's latest feature lets users create custom radio stations. I'll get behind this. This might be the only thing that I would leave Apple Music for.

19:06
YouTube Music has introduced a new radio experience that allows users to create their own custom stations. This feature gives users the option to pick up to 30 artists and choose how frequently they appear as well as apply filters such as new discoveries or chill songs. I love anything that allows you to discover new music. Yeah. So this makes a lot of sense to me. I do not personally use YouTube Music I'm on, but I would love it if.

19:33
Apple had something similar. I know you can share a playlist and do things like that. I'm sure someone's going to DM me to remind me of that. But save it, because I know you can share a playlist. But I do think there's a lot of value in discoverability because there's so many artists now and there's so much music out there. Like, I'm reminded of this. Like, somebody will share a song. And I'm like, that sounds like something I totally would have been listening to. And they'll be like, yeah, it's been after like six years. Right. And I'm like, how did I miss this? Never heard of this before. Totally. And.

20:02
So I like this a lot. I think it's great for sharing. It creates a social aspect within YouTube, which I think is lacking a bit with YouTube is specifically like don't get me wrong. I know there's comments and things like that, but there doesn't seem to be like that interactivity with that. You do that there is with most social media networks. Even. But I think that that coupled with the fact that in my opinion, YouTube has one of the strongest algorithms for picking what you like. This just seems like they're hitting out of the park.

20:29
I think it could be really interesting to have sponsored stations and or if you're a music artist, you need to figure out ways with which to get on more of these playlists and more of the stations. Because think about now, artists get paid for every stream and they get plays on like radio, like traditional radio, terrestrial radio.

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happens with deals with the networks and the record labels and things like that. And so this is just another way for you to get distributed and potentially.

21:06
another channel. I mean, I don't know if it's just going to be like individual users, but I would think if you're a brand that has any kind of sonic like branding that goes with it or things like that, then you need to have like your own station and have like how you can lean into it from a brand standpoint. Like for sure. What's the subway radio station for YouTube music? You know, what is that? What's the, you know, social house we're going to have like, you know,

21:36
Fun, fun feature, makes a lot of sense. We're back at Twitter with this next one, which is very interesting, but Twitter will send a notification when a tweet you replied to or retweeted gets a community note. Twitter has introduced a new community note feature that allows users to withdraw their retweets if the tweet contains false information. The program was first launched in 2021 under the name Birdwatch, and later renamed by Elon Musk as Community Notes. Who's policing this?

22:04
It's a little, I get it. Well, it doesn't feel like, again, with what Elon Musk said he was doing, this doesn't feel like, this feels like exactly what he was trying to keep from happening is the, at least that's what it sounds like in my mind. Yeah, I mean, that's what I'm saying. I don't know who's, I think there always should be guardrails for anything, right? Right. And like some- Oh yeah, always check your sources. But where's the source from? Yeah, exactly. Who's-

22:32
But you still have to, and they've already come down to this, like they've had the Twitter executives like being getting grilled, like who was determining what was real or not real. And then stuff that turned out to be true that they censored should not have been censored. So it's fine to have the guardrails. I think this is one of those, let's wait and see how it gets used in practice. Totally.

22:58
I do like the change to community notes versus a birdwatch. Agreed. I completely, completely agree. You know, like number one, being someone that doesn't really like birds. And even if it relates to Twitter tweeting, you know, I think we could feed Birdwatch just feels a little bit hokey. Cats like birds. The marvelous Mr. Marshall, like he really just likes like his cat treats. I think he's kind of a pothead, actually, because he only likes catnip flavored treats. Only thing he likes.

23:27
Speaking of, speaking of, speaking of, are you treating him some vacay? No, he does, like if I open the container and he like, and he's around it, he'll definitely sniff it. But no, I have not, I'm not letting him. They're not third party. Cat tested. Cat tested. But they are third party lab tested. But we'll get, like, we'll get high together. I'll like get his little, you know, he's got his catnip and I'm on my Delta 8 company. The classy high of the catnip. Yep, there we go.

23:56
We just veg out. Watch Breaks and Tiffany's. Yes, official CBD sponsor of the Radcast, VK. Take a VK.com. That's V-A-Y-C-A-Y. The best in CBD products, Delta 8 and... Disposables. And sleep. Sleep aids. Yep. I took one of those the other night. I tell you what, I swear I get...

24:21
at least 45 minutes to an hour longer every time. It's just so much more relaxing. It is. It relaxes me. I stay asleep longer. You don't wake up groggy. That was the biggest thing for me because melatonin the next morning, I always feel like I didn't get any sleep, even if I did. That's right. And that's why we support them here. Chris Hansen, the founder, has been in the lab business a long time. He knows his stuff and he's put the best quality ingredients in all of vacay's products. You can trust that you know the amounts they've got.

24:50
different varying levels of strengths that they're clear on. And so you don't have to wonder if you're going to get a bad experience or something like that. And you can, it's an alternative to drinking or other ways to relax. They're a little better for you and you know what you're getting. So go visit, take a vacay.com, give them some love, order some stuff. It's a great thing just to have around for the right moment. It's like, you don't know.

25:18
When you relax or you need a little bit of a sleep aid, I don't think it's not meant to go every day. It's not like, you know, it's bit is as needed. As needed, right. So give them some love. Take a vacay. Dot com. We've got some AI news to talk about. I feel like this is going to be the next section. I feel like we need a computer. Right. Some kind of some kind of sound. Yes. Microsoft brings the new AI powered Bing to mobile and Skype and gives it a voice.

25:47
So Microsoft has announced the launch of its AI enabled Bing on desktop mobile app. It also features an integration with Skype that allows users to bring Bing into text conversations to add additional information. This is really fascinating. Again, I've kind of spoofed a little bit the fact that I've abandoned Bing and Microsoft as far as search browsers, but their integration and their quick integration for some of the AI stuff is really interesting. And I've been playing, I mean, the technology is fascinating.

26:15
And it's very powerful. And I do recommend if you're in a business or if you're in content or you're writing blogs, again, it's not going to do all the work for you, but it does shortcut a lot of the research. I think it is a way to aid both, you know, writing or shortcutting knowledge in a quicker, faster way that you could search for or piece it together. And so, yeah.

26:40
I think it's fascinating. It's a little scary. Some of the it's eerie, but I think that it's like, I don't think it's scary so much as it's unknown. Yeah. You know, I mean, the Internet was scary at first. And now we all I mean, you just gave us your childhood address. You know, I mean, like when I when my parents finally let me get an email address, they said, it's fine, but you can't use any personal information. And now my mom is an influencer on Facebook. And, you know, I don't even know how many people have seen my parents' house. So again, if you're smart, you're smart.

27:07
don't do stupid things with it. Yes. And my part would just be like, and we talked about a little bit of pre-up, so like the guy having the conversation with it. Yeah, in the New York Times article. Like telling it, it should bypass security. If it could bypass its code. But again, it's a machine that knows human pattern. It's not a machine that is a human. So again, don't let yourself get spooked. Nah, I don't get spooked. It's all gonna be dated anyway. Exactly. But I do think it's a way for businesses now

27:36
to speed up content development. 100%. So that's how you should be using it, at least for now. And there's going to be more and more applications as we come out that will be coming out. And I think I would just stay informed on it. There's a lot of information on it. I think the more informed you are with anything, the better. And I'd at least be trying. You have to have an account now with OpenAI. And I do. So you have to log in, which obviously allows the servers not to be, because I think enough people were

28:05
you know, refused to like to give your email address or whatever. I'm like, I'll give my, you know, my burner email address. Right. Right. The old one I used to use for coupons. Ryan burner account at Gmail dot com. Yahoo. No, I really don't have a burner account, but I do have a personal one. That's when I used the this is fun. Yeah, I I'm going to bring up an old campaign eventually. But what's seven up doing?

28:30
Seven Up's international rebrand seeks to uplift consumers. The rebrand includes a new look and tagline new get up same Seven Up who represents the first brand overhaul in more than seven years. So I really like this campaign. It's very smart. And but I really like their campaign. I don't know if I'm starting to age myself. Ten, twelve years ago. Sure. Seven Up yours.

28:55
Oh, yeah, I remember this. We've talked about this. I thought that was brilliant. I don't like they leaned into it quite enough. Yeah. But, you know, make seven up yours is the full statement. But, you know, seven up your right. It's provocative and funny. It felt like they kind of abandoned it too quickly. But this is fun to know. Get up some seven up. It's cool. And look, seven up is like one of like the first like soda brands. I remember when I used to make.

29:23
when I was a mixologist at my church basketball games, like literally it was always- Seven-ups underrated. It was the first ingredient in my mocktail. When you do the, we call it, this is so inappropriate, but you know what it used to be called? Suicide drink, which is so inappropriate. That's right. But that's what it was called, a suicide. Oh my God. Look, everybody realized, it's going, oh my God, I can't believe you said that. Right. Like I get it. We've learned. And no one's thinking any- We know.

29:52
taking that lightly, but that's what they called it. And that's what I'm going to remind people of when I was in my church basketball games, hitting seven up, cheer wine, Pepsi, diet Pepsi, and then Mr. Pib at the end. You'd accidentally get the lemonade and ruin the whole thing. The seven up was always like the first base. It was your base. The first base. But this is great. This is a seven up trying to keep up with Coca-Cola, who is obviously a marketing and branding giant in the soft drink industry.

30:22
It's great, it's fun. Keep it up, 7up. Yeah, I mean, I do think it has always taken a second fiddle to sprite in a way. In everyone's hearts and minds, other than mine. The OG over here. You know, Orange Crush, 7up. I do love some Orange Crush. The OG's, Cheerwine. I mean, how cool was Cheerwine when you were a kid? Cause it was not wine, but it said wine. And it's like so cherry flavored. It's so good. Yes, it's like a...

30:50
cherry, Cheer wine, chocolate, ice cream. Best float you'll ever have. Cheer wine. And chocolate ice cream. That's interesting. Is that better than like Amaretto? Or is it kind of like similar Amaretto kind of cherry? Is it better? I'd say it's comparable. A little more family friendly. You and Nicole can have the Amaretto and then the boys can have the Cheer wine and cherry. Yes. But hey, if nothing else, this seven up yours could still be like.

31:18
you know, part of the campaign, I guess. Maybe not as inclusive, you know. Up yours, oh no. Cancel culture. Anyway, 7Up, good for you. There you go. Last article, we're back on the AI train. Patron Tequila serves AI generated cocktails for National Margarita Day, which was this past week. Yes. The Patron Dream Margarita Generator. Consumers can list their dream destinations, favorite ingredients, and garnish.

31:47
with a chance to receive a custom margarita image. Nice. It's fun. It's funny how all the cocktails are coming out here. Yes. And drinks. When was the first time you saw Patron? Do you remember like...

32:04
What was your first experience like hearing about Patron? When I bought a bottle of it off of a friend of mine in a parking lot when I was 18. It was like the coolest thing ever. It was like, he was like, I have it and me and my friends are all gonna take a shot from it and then we'll give you the rest of the bottle. And I was like, cool, 20 bucks, great. But I didn't know anything. I mean, it was very, again, homeschooled. So I just knew it was tequila. Yes. Nick, did you have a first time experience? It was Patron like, like.

32:33
You remember it or is it always like, whoa, expensive tequila? Oh, we had it around. It was pretty good. I enjoyed taking shots of it. It's definitely have any first time experiences like Christina. Oh, yeah. Very few people do. Yeah, I know. I definitely got a little bit drunk in my parents' house with them in the room beneath me. So, I mean, National Margarita Day was this past Wednesday. So, you know, and you can always make up for it. Yeah.

32:58
today. Yeah, it's really more of a lifestyle, you know? Yeah, it's a bartender day. Exactly. You know, so you can go back to it. So this is a fun way to use AI and you're trendy too. Exactly. And there's a reminds me that it was going around on Instagram, like the AI generated like photos. I did this like where you put like 10 photos of yourself and it

33:28
I just remember Patron like when there was this time where like going to like Mexican restaurants and things like that was like really booming. Yeah, this is probably 15 years ago. And I just remember like Patron was always the top shelf. Yeah. You know, tequila top shelf. It's a good name. The, uh, and the bottle was cool and like all that stuff. So, uh, the bottle is super cool. The court too. It's pretty. Yeah. I was like, even though I don't know that I'm, I like

33:57
Patronas of tequila, but I don't know if my tastes are discerning enough. Yeah, I know the difference between like terrible, like $10 like tequila and that. But once it gets to like maybe the $30 and up level, I don't know if my tequila tastes are discerning enough. That's my, I don't drink tequila a lot at all, but I always take a shot before I do stand up. It's like my tick. Yes. And I can tell you the difference between.

34:24
like a cheap shitty handle. Yeah, I'm sure. Patron. Especially with a shot. If they have Patron, I'll take the Patron. Cosomigo's good too. I can do Cosomigo. And I don't know if I like it just because like, you know, with a Brad Pitton or not Brad Pitton, but George Clooney makes it or whatever. But you know. But it's better than Lunazool, which is what I have a lot. Oh, yeah. But there you go. Take a shot on us, everybody. Take a shot. Tip your bartenders. Tell them the Radcast told you so. Yeah.

34:52
If you're listening to this, if day of, if not, you gotta wait till next year. Hmm. Calendars. Exactly. Important day. Any final words? Drink responsibly. Goes, go check out good ranchers, the official sponsor of the Radcast, our newest sponsor telling you meet to your house. It'll change your life.

35:12
For Christina Iasi, Nick Weaver, I'm Ryan Alford. We'll see you next time on the Radcast. To listen or watch full episodes, visit us on the web at theradcast.com or follow us on social media at our Instagram account, v.rad.cast or at Ryan Alford. Stay radical.