It has to start somewhere, it has to start sometime. What better place than here? What better time than now? 

Ryan Alford [00:00:09] Hey guys, What's up?

It's Ryan Alford, welcome to the latest edition of the Radcast. I am from Greenville South Carolina, at the home of the radical, which is the coolest and greatest agency on the planet. Today my good friend, soon to be my partner in crime, joined us. Tim Storey, what's up man? I want to go with this in so many ways. I just want to say welcome to the show.

Tim Storey [00:00:44] Ryan, loving what you're doing and studying everything that you're doing about your podcast. What a privilege to be chatting today. It's going to be a good conversation.

Ryan Alford [00:00:55] Yes it will, and you fit the mold. When I started the podcast, I thought we were marketing a business. But I wanted to have radical conversations with radical people. And you fit the mold. I love your spirit and love what you're doing. I want to get into Miracle Mentality, your latest book which I'm about a chapter and a half into. Admittedly on the limited plan I have had and raising four kids, I get minimal time to read but I really enjoy it and just love everything about it.

Tim Storey [00:01:33] That means a lot. And I'm wondering why I'm drinking from a raccoon cup. Because Ryan, you know I'm from Compton California, I don't know what has happened to me.

Ryan Alford [00:01:50] Straight out of Compton

Tim Storey [ ] Drinking hot tea at the raccoon cup. What's happened?

Ryan Alford [ ] You are the coach to the stars. Pastor, can I call you a pastor? I couldn't find a pastor anywhere and I don't know if you consider yourself. You lead people.

Tim Storey [00:02:13] I lead people. So my doctorate is in world religion, I consider myself a humanitarian and I speak in all settings, synagogues, Catholic churches, protestant churches, megachurches around the world. But I lead a church that is twenty-six years old and is doing quite well. It's not bad when you start a church, in the grand opening Smokey Robinson performs for you.

Ryan Alford [00:02:47] Not bad at all. 

Tim Storey [00:02:50] So we've got a culture. We have a good sized church in Southern California but we have a lot of people online, we've got a congregation of about ten thousand online.

Ryan Alford [00:03:03] So they say megachurch, I know that's a term they frowned upon, but either way, you're leading a lot of people in the right way. Right?

Tim Storey [00:03:15] Yeah! But I think as you have studied me and seen from my tempo, I love people from all walks of life. Just because somebody was raised in another culture, I don't think it's our business to tell them they're wrong. So I treat everybody like they're made in the image of God and I try to lead by example.

Ryan Alford [00:03:38] It is the golden rule."Do unto others as you would have them to do unto you". A lot of principles of the Ten Commandments even come into play no matter what religion or belief. A lot of those core beliefs start there. I encourage everyone to go and check Tim's stories. Google (Tim Storey) and you will get into all of the ways to get in touch with Tim at the end. You can go find every bit of his backstory and all these things. But at Radcast let's go down to just a couple of different angles. In telling your story, I did  just want to talk about what motivates you. I know I have read and listened to you on Brad Lea podcast, a  mutual friend but at the end of the day, what molded your story in your evolution as you've moved along and kind of your journey leading people.

Tim Storey [00:04:42] Great question. So I'm going to lead you to a story. I remember  in eighth grade, we were running in PE as a long distance. And in long-distance and short-distance, there was a guy named Don and he was either number one or number two in short and long-distance. So I was either one or two. We would beat each other back and forth and we took it very seriously. So we were going to race this day with the rest of the PE group and it was a long distance. And Don was quite tall in eighth grade to bring his dog on long legs. But this particular day, I was right on his shoulder. I knew where he started to slow down so I kicked him in front of them. And any time I'd ever been in front of him, it did something to his head and then he would not win. So this is a very important story Ryan because I was beating Don and he was a tall Italian guy. And I'll never forget as I was beating Don we had two more laps, I saw this kid Freddy who was a little bit out of shape. He was holding his side and was breathing real hard. I thought he probably just got a cramp. But when we came around the second time I saw that he was really gasping for air. This is something Deep, I stopped the race, Don continued. I went back to Freddie and I said, Are you OK? And he said, No, I'm having an asthma attack. Now, why was that so important to me? Because I come from a family of five and my third sister suffered from asthma. So as a kid, I remember my parents had to take her to Children's Hospital at least a couple of times a year because of an asthma attack. So I stopped beating this guy down to see what was wrong with Freddie. I called Mr. Smith, the teacher, and he ran over because it's serious stuff. We got Freddie's inhaler and he got better. This is what I'm about. It is that I am a humanitarian and my vision is to uplift people, change people, help to find their way. And it just showed what I was about because I was winning it, but I stopped. So that's what motivates me, is helping people's lives.

Ryan Alford [00:07:35] Whatever I'm hearing is empathy. We like to think it's a word that's thrown around a lot but it seems like it's in the core of you. That was kind of my takeaway. But it's like you are running, you are a beast of an athlete, you can dominate this but in your moment of glory, you are thinking and worrying about others and that can't be taught. That's innate.

Tim Storey [00:08:04] It's totally innate, no doubt about it. So I believe it's my calling. And in 12th grade, I met a really cool girl named Kathy, she was reading a book about Mother Teresa. She said, Tim, I think for some reason you will like this book. So after she was done, I read it and it touched my life. Because the lady was a school teacher, heard the cries of the orphans and said, I got to deal with what these orphans are going through. So, I was going to USC and I was set up with a great school and connections. I decided to go to seminary instead because I wanted to be a humanitarian. And that's what I became. And I've now been to seventy-five different countries working with underprivileged people.

Ryan Alford [00:09:05] The scope and the depth of the impact that you've had, I mean it's hard to even wrap your head around it. I feel like I am well-traveled but when I hear about seventy-five countries, and then doing what you are doing, that impact that you are having, that's like another level. I know you are known as a life coach of the stars on some levels amongst all the other people you've touched. What's that like? It's all this glamour put into celebrity and I've heard you speak about both the opportunity that social media and other things have offered, at the same time the negative side of celebrity as well. But talk about being the coach to stars and how that came about in both. How do you deal with it?

Tim Storey [00:10:11] I think the cool thing is that it was never the goal at all. The way I got found by the stars is by doing my inner-city work and some famous people found out about it. They said we have money and you have a gift, let's connect, we're going to sponsor what you're doing. They were some famous NFL players, the highest level of athletes who I started with. Then it moved to entertainers. It was cool because an old entertainer started to get me in with Charlton Heston, Jack Lemmon, the Dallas Sassoon, and Lee Iacocca, Quincy Jones, and hence I was living a pretty crazy life. Being in my 20s, I was doing an inspirational meeting in Beverly Hills with one of the most famous actresses of all time. I won't say her name right now, but she's my friend. And then they would say, hey, I got a nephew who struggled, or I got a daughter or son who is struggling, and that's how USA today is calling me, "Life Coach of the Stars". Now, I work with over 300 entertainers around the world who are the biggest in the best.

Ryan Alford [00:11:51] And what's fascinating among other things is, we put celebrities, athletes, and everyone on a pedestal, as having a life and not being human on some level. And we make them out. We forget that they live and breathe and feel the same way we do every day. And I think you get to experience that firsthand. They may not have money problems at the time they're talking to you, but every other problem is at their doorstep or in their mind too, right?

Tim Storey [00:12:31] Yeah! That's why I wrote down Humanity vs Fame. It is not correct to say that people who want fame are to be unhappy. I know a lot of famous people who are super happy. Look at Tom Hanks, Jerry Seinfeld, Will Smith, they are really happy humans. Look at my great friends, Steve Harvey, Oprah, and Robert Downey, they are also very happy. They have fame but they also have humanity and humanity side hits all of us because all of us have to deal with what's our spiritual life, our mental or physical life, our jobs, our finances, and our family. We're dealing with all those things. So, I think the thing about celebrities is that when they get in trouble, it gets amplified and if somebody who's not famous gets in trouble, it might just be a local problem. If Charlie Sheen gets in trouble, everyone gets to know about it all over the world. 

Ryan Alford [00:14:03] That's right. And I'm like Tim Storey is a human too. You deal with everyone else's problems and it can probably be assumed that you live the perfect life. I want to know, who do you go to for inspiration or who is your guide? Maybe it's God in the Bible, and maybe that's Ryan.

Tim Storey [00:14:34] That's a great question. I have been very fortunate. I had a lot of discipline in my life and that for me, because of the faith that I have in God, not religion though, I really believe that  God is my father. So every day I read Psalms and hymns to feed my faith. So I do that every day, I did it today as well. But the other thing that I feel is that it's happening for you because you got a great spirit, you reap what you sow. So I'm giving out so much. I got guys who will die for me, I got really cool male friends who keep checking on me, they always are like, Are you good? Do you need anything? Let me give an example, I used to work out at the Gold's Gym down the street and they kept opening and closing it. So one of my friends said, you can't come here and get covid. He said, let me look in your garage, the garage was very organized. He said, Tim, I'm going to build a gym here and I was like no. Well, about fifteen days later, there was like a thirty-five thousand dollar gym in my garage, there was state of art in everything. And he said I've hired my trainer to train you three days a week. Those are the kind of friends I have that really care about me. I think it's a cool thing that there are a lot of really good people out there that care. I have people that I can go to. I and you have already exchanged numbers today, we're friends, we're going to be even more friendly. So yeah, I feed off people.

Ryan Alford [00:16:54] As we're a business and marketing podcast but personal branding has become such a thing today. The Tim Storey brand is such a strong brand for all the reasons and there are all these positives that come with that. What's your feeling on personal branding and the good and the bad of social media? As it relates to all that.

Tim Storey [00:17:22] To build a good brand, you have to master something, that's what Malcolm Gladwell and other people have been saying always. His idea is to put in ten thousand hours. But what I say is, you've to build your spot and life will put the spotlight on your spot. Let me give an example, Magic Johnson, a great basketball player and a great friend of mine. So while he was playing for the Lakers, Jerry Buss was teaching him business. He's playing basketball and learning business too, he starts to step out fairly. Here's what I like about the Baseball metaphor, you just have to hit a dog on a single quick for the doubles, triples, and home runs. I think you'd agree too. So magic starts with fat burgers which are like a burger chain. Then he goes to Magic Johnson theaters. Then he owned some Fri's restaurants. Then he goes to the head of Starbucks and gets some inner-city Starbucks. Then he starts buying big old shopping centers and he gets entertainment, he owns part of the L.A. Dodgers. It's crazy Right? Now he's doing all this new huge stuff with Barack Obama that hasn't even come out yet. What has he done? He built his spot skills, his tools, and his attitude and now you could helicopter that to the Fatburger, Magic Johnson theaters, and the L.A. Dodgers. And that's how I do it, the same dog on the way.

Ryan Alford [00:19:22] I have been researching you for weeks. I saw Tim Storey live, I looked at the church, I read your books, I looked at your coaching but it's so interesting to hear you talking right here and we get to know each other closely. You are the living and breathing example of exactly what's happened and it's fascinating. So many people get detoured about what you just said, trying to get too far, outside the box. We had another guy the other day that talked about owning your category and different places but I think you just encapsulated it perfectly.

Tim Storey [00:20:09] Yeah, I am secretly in the restaurant business with the best in the world. I was looking at Somalia, just wrote down a few businesses. I own part of Geny Cast which is such an amazing company, they're the ones that do even the hologram-like Tupac. I own part of something called Wonder Dome where we do amazing projects for huge celebrities. I'm launching Tim Storey insurance in two weeks and I honestly think that will be one of the biggest things I've ever done. That has nothing to do with humanitarian work because we have such a big platform, and people trust me. I'm launching Tim Storey insurance with an amazing guy who's been in the insurance world for over thirty five years and it's going to be worldwide. I'm also part of another company called Blue Cloud, that's in the medical field. I own part of that company where we have over two million people who are members of Blue Clouds. That's just a little Tim from Compton, I'm just learning the skills tools in that too.

Ryan Alford [00:21:36] I'm not letting that go. Little Timmy from Compton called Little Tim Storey, Oprah Winfrey's personal coach. 

Tim Storey [00:21:44] You kidding me? Yeah, it was directed by a lot of yourself. 

Ryan Alford [00:21:52] By little Timmy. No more Tim. Sorry. The brand.

Tim Storey [00:21:58] When you say, do you do this for a living? Well yeah, you see that there's a joy that I have in living. I live in this joy, live in this piece for real. The stuff that just happens is because you get good at something and then people are like, hey, he's good at that, bring that rascal over here. So again, build your spot and life will put the spotlight on you.

Ryan Alford [00:22:26] So "Miracle Mentality" is the latest book from Tim Storey. I'm talking with Tim Storey, the brand, I'm going to call you the brand here. Let's talk about the "Miracle Mentality" , the book, the premise, and the inspiration. I have really enjoyed the little bit I've gotten into, after talking to you, now I might finish it tonight. So, what inspired it? What can people expect when they pick it up?

Tim Storey [00:23:00] The cool thing is that at this stage in my life I don't have to sell a book to make money, I don't feel like I'm selling something. I wait about five years in between books because I want to really study the subject, get the right people on the subject with me. I hired a gentleman who teaches at Princeton University to be my editor. It's brilliant. So I found that the "Miracle Mentality" makes sense for children. It's a need and a fact that every child is flowing in their imagination. And someone says, No, not my child, my child is quiet. Well, he is thinking things quietly, he might be imagining getting out of the house, but they're imagining something, it's a fact. So a miracle is very close to the word magical, Magical means uncommon, not regular or supernatural. Little kids play with things like Spiderman, Superman, Iron Man, Steve Bright, they want out there. So the question is, how can we become like 13, 14, 15, 16, and we start to let people's situations minimize us. I help Alina through this book, which is essential reading. So all you people listening there, this is essential reading. Like you take your classes, you got to read this book. It is essential because I will take you step by step. How do you get back to magical thinking in your personal life, in your job, in your finances, in your family, in your conduct and so on? I'm very excited about this and it's working. This book is really taken off and I think part of it is for covid because a lot of us just kind of went singular. And this book teaches you how to go.

Ryan Alford [00:25:23] Yeah. And it reminded me, my five-year-old graduated from preschool this morning, literally ..

Tim Storey [00:25:31] That's super cool.

Ryan Alford [00:25:32] He is the pastor. He goes to a Bible church and it's a preschool. The pastor of their church came on and he talked about that very thing if we all could be more child-like in our ways of treating one another, also how we embrace the opportunity that surrounds us. I had read enough chapters and a half into the book, knowing that I was going to talk to you today. I guess God works in a mysterious way.

Tim Storey [00:26:10] And so congratulations to your little guy graduating from preschool. I think that's super cool. 

Ryan Alford [00:26:18] I've got four boys, it's five, nine, nine, and eleven, we're the Brady bunch. We brought two, two years old and four years old together, both of us have been divorced and then have another one together. Nash graduated from preschool today.

Tim Storey [00:26:37] So you know firsthand about the "Miracle Mentality" in watching your kids. When little kids wake up, they want to play. They don't want to go to school, they want to play. They don't want their lunch, they want to play because there's something about that.

Ryan Alford [00:26:53] We turn off our imagination, I don't know what happens. I guess we get scared by life and other things. We turn off our imagination and our ability too. We live very self-limited as a people.

Tim Storey [00:27:06] Can I tell you the main reason? It's a responsibility, because even your children at early on, third, fourth, fifth, and sixth grade are coming with major homework, they're feeling responsibilities. Then they've got to also take different classes, do ballet, do gymnastics, sometimes it's good but sometimes they feel too much pressure on them and they lose that playfulness. I think even adults need time to play too and one of the ways to do it is music. Let me just push a button on you. What do you like to do, to take you back to a time when you were younger? What group would take you back?

Ryan Alford [00:28:08] Oh, Dave Matthews Band, for high school. Maybe The Counting Crows.

Tim Storey [00:28:17] So, if I was life coaching you, I would trigger you and I would say, Dude, for five days in a row I want you to go back, when you wake up trigger yourself to that old music for the first twenty minutes. I tell you, it will make you like to go, it will definitely do something to you. I trigger myself like that every single morning. What I do is Motown because that's my culture. This morning also, I put on Steve Wonder and I was like, YAYY!

Ryan Alford [00:29:00] I grew up in a musical family and the first eight-track, was it eight-track? 

Tim Storey [00:29:08] Yeah, you need friends to put it in the container. 

Ryan Alford [00:29:14] Yes. But first of all, they listed two or four tops and…

Tim Storey [00:29:18] it's all Motown. Stevie, Smokey, Marvin Gaye, Motown.

Ryan Alford [00:29:26] I know we got to let you roll, you are a busy man. I hope we can do this again and spend a little more time. So, Tim, where can everybody find the book, keep up with you and all the things of the Tim Storey brand?

Tim Storey [00:29:41] I love who you are and I really mean that. So, thanks for having me on. You can get the actual book on Amazon, you can get it on audio in my voice as well. I like to read out loud, I've been reading out loud since I was in third grade. When I was in third grade my teacher Mr. Cook challenged me, since then I read loudly. I read the book and I think there's something in the tone of my voice that you may like, so get it right now. It's essential to read, it'll help you to align yourself with who you really are, the best way to find yourself. TimStorey.com shows you things that we're doing.

Ryan Alford [00:30:40] You'll see that in all the show notes. That's Timstorey.com and Tim, really appreciate it and I can’t wait to further along with our discussions. 

Ryan Alford [00:30:50] I'm going to text you my information when we go from here. We really appreciate Tim Storey for coming on today. Keep up with him at TimStorey.com and you know where to find us theradcast.com, all the contents, all the highlights, everything about me at Ryan Alford on Instagram and Tik-Tok, where I am verified and learn all about radical. We'll see you next time on Radcast.

Yo what's up? Ryan Alford here, thanks so much for listening. Really appreciate it. Do us a favor, if you've been enjoying the Radcast, you need to share this with friends or anyone else, we'd really appreciate it. And give us a review at Apple or Spotify, tell more people, leave us reviews. And hey, here's the best news of all, if you want to work with me to recommend you to get your business kicking ass and you want radical and myself involved, you can text me directly at 8647293680. Don't wait another minute, let's get your business going..