Gen Z spends more on digital fashion than physical clothes—why? The future of branding, NFTs, and ownership is shifting fast. Jamie Schwarz, the world’s oldest NFT patent holder, unpacks the revolution of product-market fit, decentralized branding, and digital identity.
From the power of co-creation to redefining value and legacy, this episode rewires how you see branding, storytelling, and ownership in a post-consumerist world.
Plus, hear how NFTs and blockchain will reshape fashion, media, and the future economy.
Buckle up—this changes everything.
"TIMESTAMPS*
0:00 Gen Z spends more on digital fashion than physical
1:08 World’s oldest NFT patent—meet Jamie Schwarz
4:08 How brand therapy changes product-market fit
9:23 The war between brand vs. performance marketing
12:12 NFTs are NOT just art—here’s what they really do
19:52 The NFT revolution: digital goods with real ownership
26:44 Decentralization, metaverse, and what went wrong
32:16 The future of co-creation & building legacy
#NFT #DigitalOwnership #BrandingRevolution
