Welcome back to The Radcast! We kick off the holiday season with some festive banter and a touch of impromptu Santa Claus spirit. Ryan and Chris bring you the weekly roundup of marketing insights and business highlights. From Apple Music Replay challenging Spotify Wrapped to Pop-Tarts introducing an edible mascot for a bowl game, we've got your weekly dose of intriguing news. Tune in as we discuss Dolly Parton dazzling in a Dallas Cowboys Cheerleader uniform, Instagram's new feature to filter spam followers, and much more.
Stay tuned for this lively discussion! As we wrap up, Ryan and Chris extend warm wishes, encouraging everyone to stay cozy and relish the holiday season. Happy December 1st! And with approximately three weeks left for your holiday shopping, there's no need to feel pressured – just enjoy the process. Tune in now for this lively discussion and stay radical! 🌟🎄
▫️ Apple Music Replay is here, and it’s still no Spotify Wrapped (02:28) https://techcrunch.com/2023/11/28/apple-music-replay-is-here-and-its-still-no-spotify-wrapped/
▫️ Pop-Tarts unveils edible mascot for inaugural bowl game (07:30) https://www.marketingdive.com/news/pop-tarts-edible-mascot-college-bowl-football-game-marketing/7007 59/
▫️ Dolly Parton Dazzles in Dallas Cowboys Cheerleader Uniform at Thanksgiving Halftime Show: Watch (12:18) https://www.billboard.com/music/music-news/dolly-parton-dallas-cowboys-cheerleader-thanksgiving-nfl-ha lftime-show-1235510268/
▫️ Instagram testing a feature for users to filter spam followers (14:08)https://mspoweruser.com/instagram-testing-a-feature-for-users-to-filter-spam-followers/
▫️ Learn marketing and personal branding from Ryan directly by joining his newsletter: (15:55)
https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.
▫️ Chief of Cheer: This company will pay you $2,500 to watch 25 holiday movies in 25 days (16:15)
https://www.usatoday.com/story/money/2023/11/13/get-paid-watch-25-movies-25-days-cabletv/71574846 007/
▫️ Winners and losers of Black Friday 2023 (19:30)
https://www.marketingdive.com/news/winners-losers-black-friday-2023/700668/
▫️ Fake out-of-home ads—how they help and hurt brands and the ooh industry (21:25)
https://adage.com/article/marketing-news-strategy/fake-out-home-ads-how-they-help-and-hurt-brands-an d-ooh-industry/2531356
▫️ How Walmart’s shoppable rom-com bridges holiday content, commerce (23:24)
https://www.marketingdive.com/news/walmart-shoppable-holiday-marketing-ads-tiktok-roku/700848/
▫️ Sponsor Caldera Labs: (29:04)
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