00:00

If you didn't listen, this week's episode with coach Mike Baer, he is a transformational coach. He doesn't call himself a celebrity life coach anymore. So why did he work with you then? I don't know. Crazy. Do you know what today is? It's National Bosses Day. I'm going to get my wife a present though. Yeah, you better. You're getting fired for that one. That's a real boss. Squid Game. The most popular show ever.

00:24

on Netflix. 111 million views in the first month. But I'm not quite comfortable that my kids know, they haven't seen it, but it just seems a little inappropriate. And Walmart and Netflix are opening a shopping, I'm seeing like- Pretty dark movie, right? I mean- They kill people and play the game. William Shatner wins spacious this week. And he beat me up, Scotty. Sure, he survived. He survived.

00:56

You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, what's up? Welcome to the latest edition of the Radcast. It's Friday, October 15th, 2021. I'm joined by Mr. Joe Hamric. Hey guys. What's up, Joe? Not a lot, man. What's going on with you? Hey, man.

01:20

I'm feeling spunky today. You are? Yeah, I am. Okay, a lot of spunk. You know, I don't know. Spunky Brewster. I'm feeling jazzy. You remember Spunky Brewster? I do. Punky Brewster. Oh yeah, I call her Spunky Brewster. Well, because she was spunky. She was spunky. And punky. She grew up and made a documentary about her time doing that. Her name is Celil Moonfry, the actress. Wow, that is way more than I know about Spunky Brewster. Spunky, punky.

01:50

I enjoy saying that Ben and Jerry's flavor. Right. Yes. Oh, it's our weekly advertising and news special. And Hey, if it's radical, we cover it. So we got a lot happening. That's not just marketing and advertising news today, Joe. Okay. And first and foremost, cause I don't know if you got to enjoy this and it's become my theme song when I get home from work. Okay. And now it's time.

02:19

with players.

02:22

I have a Bluetooth speaker now that I play when I come home and burst through the door. Yeah. Burst through the door. Hey, I'm here. Yeah. So who cares? Yeah, that's home. Yeah. I am going to play that. I don't, I maybe every week. Uh, I mean, if Bruce buffer gives you an intro, you kind of have to write, you know, it's pretty solid. Yeah. We all liked it. Bruce was awesome, but, uh, we've had a good week at radical. We've got some new clients in the house. The good four company good for water filters is what the.

02:52

They are good for water filters. They do water filters and filtration systems. So it's a new client, they're out of Houston. I spoke to Victoria about that yesterday a little bit. We're gonna maybe try to do some stuff for them. Yeah, they wanna get zany. And so. Oh, we're gonna get zany. They're ready for radical. Ready for radical. Are they though? Yeah, I don't know if they are, but we're gonna run some things at the flag pole and see what happens. Okay. And talking with Kolikoff Caviar.

03:21

Really? Yeah, Caviar Company out of LA. And the best caviar in the US, I might, of course it's not from the US, but. Is it Russian? Yeah, the type of caviar, yes. It's all Russian. Etcetera, is it Etcetera? They have one of those. They have all kinds of categories. Sure. And I've had caviar, but I don't consider myself a...

03:46

professional caviar eater. Sure. That's pretty rare. Yeah. Like, you know, sometimes, then to a few parties it's their. Professional caviar eater. Yeah, but now we might be, because if we start working with them, we're in the final discussion. So I thought I'd bring it up and like manifest it to happen. I'm gonna eat handfuls. They sell like some of the best food, like wagyu beef, like the A5 grade, like so we're getting all this stuff. We had to cook and eat and shoot.

04:12

It'll be delicious. Oh, yeah. Yeah. I'm happy to be involved in that. I know. I think we might be bringing you in. OK, just to eat. Who's that? Don't worry about it. Don't worry about it. Easier. So and if you didn't listen, this week's episode with Coach Mike Baer, he is a transformational coach.

04:32

and the CEO of Cast Centers. He also, he doesn't like to talk about it. He doesn't call himself a celebrity life coach anymore. He doesn't like working with celebrities. But. So why'd he work with you then? I don't know. Crazy. Hey. Crazy. Hey, yes, thank you. Thank you. Thank you for that Joe. You're welcome. Flattery gets you anywhere. But he, Demi Lovato spent a week with him and when she went through some stuff. Hopefully. And. Not before.

05:02

celebrities and things like that. He doesn't like to talk about it. And he was really down to earth. He goes on Dr. Phil a lot. OK, coach Mike on Dr. Phil. I'll look him up. Yeah. Anyway, good episode. We go check that out next week. My man, R.B. Bottle, he's the founder of Stage 32. It's the largest social and education community. Over 800000 members. I'd call it the. The Facebook or the LinkedIn of the entertainment industry.

05:30

Especially like the camera operate like screenwriters, all of that. So stage 32, he was really, really great. RB, we're actually talking with him to do some work for stage 32. OK, I don't want to jinx it. And if we don't, I still love you, RB. He's cool. Fingers crossed. Fingers crossed. We'll see. But that comes out next Tuesday. Be on the lookout for that. I'll see you next Tuesday for that one. For sure you will.

05:54

I'm going to bring you in just for the release. There you go. We do have some social holidays like we always do. And last week's with Sean, we had like the worst, like in trying to have some fun and some social humor, they were like the most serious holidays ever. So I'm looking forward to this week's because they're a little lighter. Yeah, I was like, I wasn't prepared. Do you know what today is? Friday. I'm aware. Okay, we asked, so I just. Global hand washing day. Huh.

06:21

Cause any other day you don't wash your hands. I don't wash my hands at all. I don't celebrate that day. So I actually probably wash my hands about a thousand times more than I used to. Yeah. You think COVID did that to all of us. Yeah. It's like that and the signs everywhere. Like, it's funny. It's like no shit. You're supposed to do it. But now it's like plastered on every bathroom wall, like seven times. Oh yeah. And I guess subconsciously marketing works. The hand wash, the big hand washing industry. You should see if you can get in with them. I know.

06:51

Radical hand washing. I like it. Okay. Oh, a little one boy one and a half tomorrow Is national bosses day? Congratulations Thank you

07:05

So Boss is like Bosses of Businesses or just like... The Boss? I'm the Boss. That's what I was thinking. The Boss. Boss days. Hugo Boss day. I don't know if I have any Hugo Boss. Can I borrow some? Yeah. I don't have that. You should have the same size anyways. Probably not. No. Mine's XXL. Yeah. You're quite a bit taller than I am. Yeah. Quite a bit. You can't tell that we're sitting down. That's true. But yeah, National Bosses Day. So...

07:34

I think if you want to be a boss or, but what's funny is it's a Saturday for bosses day. Most people aren't with their boss on a Saturday unless you're in like retail or restaurant or something. Sure. Or like your family works for you or something. I guess I don't, that's not really relevant. I'm going to get my wife a present though. Yeah, you better. You better. They gotta go shopping. Yeah. You know what tomorrow also is world food day.

08:04

Food day. These are like hand washing day and food day. I don't know a food day. I don't know if it's like, again, if it's a serious like.

08:18

people aren't getting to eat and we're giving food away to like fine, but that's not clear. It's not clear. It's not clear. It's world food. Yeah. So, so eat food. So eat. I'm going to eat tomorrow for sure. Probably. I can't imagine a scenario where I don't. I do like the hand washing days before food day though. Yes. It makes only makes sense.

08:38

National Toilet Day is the day after. Yes. Oh, don't bring up that now. I'm going to give you a sound effect. Oh, boy. I forgot about that one. Do we even have time? Oh, boy. All the way down. Pause for effect. Oh. I'm going to get the last little bit of water there. Perfect. Oh, and you know what I just did? I played up because Sunday is Eradication of Poverty Day.

09:08

and I just flushed it right down the toilet. We're gonna flush poverty right down the toilet. So this one I understand a little bit more. Good luck with that. That's a tall order. Eradication. I don't know what they call it, flush poverty. Flush poverty. If you had been working on their campaign.

09:25

Yeah, eradication is a little steep of a word, I think. Yeah, it's evil somewhat. I know. I mean, poverty, though, is the bad guy. It's a bad word for a bad thing, I guess. True, true. So then I'm going to be rich after that day? Hashtag end poverty. I've seen that. Yeah, I have, too. And I kind of can get behind that. I like that better than eradication. A lot of people probably can't spell eradication. That's a bad hashtag. Long. This is true.

09:54

for sure. Um, moving on to more important, we're going to get straight to the real news. The heart, real hard. I mean, the heart, we're going to start really with two important topics that are really, really serious topics. And, um, the first one is last night was the 35th anniversary of a really, you know,

10:17

a monumental movie. I mean just how good it was. Yeah. Won some awards, didn't it? Yeah, lots of awards. Sure. And what we're talking about is Rad. Rad. The movie. Of course. And...

10:31

I'm going to give lots of claps today. Yeah. But Rad, it's the Radcast. We had to talk about this. I mean. And I was nine years old. Sure. As was I. I believe 1986. 86? Yeah. 86, nine-ish. Yeah. Nine years old. And Rad, the movie, BMX bike movie. Yep.

10:48

quite a wonder of filmmaking. Probably one of the best movies of all time. Yes. If we're being honest. If we are. And we always are honest, so. It's the Ratcast. Yeah. So last night it did showings across the country in theaters. Fathom Events I believe did that. Yes and.

11:07

I did not go. Did not either. I did watch highlight clips and really reminisced and how much I was a badass on a BMX bike at one point. Sure. I have not as good as those guys, though. No, no. It was so funny the way they shot it, too, is like the actor of the movie and then they'd show the guy on the bike and they would show everything but his head. Or they would show everything but the bike. They just show him like, oh, like, no. No, I'm not buying this.

11:37

Lori Laughlin's in that. Oh, yes, she was forget about that. Yeah, she's still in jail. Ooh I hope she didn't miss it. Is she went to jail for like, you know paying to have her kids go to get sats words or something. Yeah. Not great Lori. Aunt Becky screwed that one up. Yes. Yes. Yes. So rad the movie. If you haven't seen it, you need to go check it out.

12:02

Today's podcast brought to you by Rad. Rad the movie. Send me an angel soundtrack. Yes, send me like a signed copy of it. I forget the director's cut. Hal Needham I believe directed that. I just read it. I didn't really know that before. Nice. Thank you. So, and yes, and it is the month of Halloween. It is. And you know there's a certain movie that, you know.

12:28

is known for the holiday. Not rad. Not rad. To be clear. Could be. We switch gears. Radween. But uh. Radween. Radween. That's grass green. I wish I'd said that. The uh it's actually Halloween. Okay. The movie Michael Myers. Sure. You know who that is don't you? I know exactly who it is.

12:50

Very scary. Ooh. I mean, we had, you have to have the music. I mean, and it's gotta play and build the drama. It's one of the scariest, whatever. The first one was pretty damn scary. It got a little cheesy from there, but- Little weird, a little- Little weird. But supposedly this re- Reboots are decent. It brought back-

13:12

Jamie Lee Curtis. Yeah. Yeah. And she makes it a little more believable because she's a good actress. She is good. She is good. True lies. She was in. Yep. Great at that. Yep. Yeah. Not in rad though. Unfortunately for her. She was not in rad, but she is. Halloween kills comes out tonight. I kind of want to watch it, but yeah, Peacock's going to stream it. Okay. So you get, and I don't know if I like this.

13:37

I guess it's good for people like me that don't go to the movies a lot, but at the same time, I kind of don't like that it comes out streaming and in theaters at the same time. It kind of cheapens it a little bit somehow. Yeah. I don't know. I don't like it either. You want the big movie release and then like... Yeah. Even if I don't go, I almost appreciate it. Right. I don't know. But Howling Kills comes out tonight. I might watch it. Yeah. Just one more. Ah.

14:02

Oh, brooding, it's brooding. The drama is coming. Dark music. Ooh, ooh. Ooh. Ha ha ha ha ha. You turned it into like a cartoon ghost. Ooh. Yeah. Well, moving on to more serious marketing news. This is the Radcast. And for anyone that's tuning in for the first time and you're like, I thought this was a marketing podcast. You know what? We give ourselves a lot of freeway here. Leeway, yeah. Leeway. Or freeway. Freeway or leeway works.

14:32

We're so cool, it doesn't matter. But a certain streaming show that's taking the country by storm. For sure. That being South Korea. One country. Smaller country. Yeah, smaller country. Not a lot. The Radcast is actually in the top 25 business podcasts.

14:53

In South Korea? Yes, yes we are. So we really appreciate any of our South Korean listeners out there. Translated to Korean. I'm not pro. They know English. I mean, a lot of them. Sure. So, sure. Maybe it gets auto-translated. I don't know, but. It could, hi South Korea. But it makes me feel connected to this next movie, which was a Korean original. Squid Game, the most popular.

15:18

show ever on Netflix. Yeah. 111 million views in the first month of cultural phenomenon.

15:26

that I'm not quite comfortable that my kids know. They haven't seen it, but it just seems a little inappropriate. Like, you know, and I'm gonna go ahead and admit I have not seen it. I have not seen it either. We're doing great on watching things. Yeah, we've seen rad and lots of Halloween stuff, but not squid games. But squid game, squid game, squid games. But told you I was spunky today. You are, you're full of vinegar. I had a couple of shots out of our fire keg before. Did you get it? No. Oh man.

15:56

I was all excited. It's all back order, man. I know. I can't get it. It's like. You gotta get allocation. Yeah, allocated. And they don't even, it's like Fireball's gonna be listening and sending us one. There's someone from Fireball listening. Anyone that's connected to Fireball, send this podcast. Yep, and we need one Firekeg, at least. But Squid Game is a marketing phenomenon and Walmart and Netflix are.

16:21

opening a shopping like you. I went in Walmart other day and they had sweatshirts and all kinds of stuff. I'm seeing like a pretty dark movie, right? I mean, I kill people who play the game. Yeah. And like Walmart's like the everyday family brand in a way. Right. And my kids are like talking about I'm like, am I comfortable with this? Or am I OK with this? Is it desensitize enough? Maybe they know it's a game and it's not real. But pretty gory, Nick. It's pretty gory, right? Yeah. Seen it. Nick, have you seen it?

16:49

Nick's are Nick Weavers are sorry. Yeah producer extraordinaire and he has seen it. It's pretty gory. Yeah, is that appropriate for children?

16:57

No, exactly. And it's in Walmart. It's in Walmart. Little kids wearing sweatshirts around. You know? It's a good game. It sounds like a kid's video game. Yeah, I love the, from a marketing perspective, that's gold. Like, I love the, you know, you have a show, people actually gonna buy merch and be like cultural phenomenon, especially to be as gory as it is. And not. Hey, good for you. Hasn't even been out that long, right? No. I mean, American Netflix at least. American Netflix, like six months maybe. That long? Maybe not even that long. I don't even know if it's that long. I think it's this summer.

17:27

May just caught fire recently. Yeah, last two months. I think it's like blown up. Like every soccer mom's telling each other, you know, however, whatever causes the Netflix boom is social media. I'm sure. Yeah. Facebook. I'm surprised there's not some backlash. I'm sure some Karen. It's so rare. I'm sure there's some coming.

17:49

But somebody's going to protest Walmart and I maybe it should be me because I'm not sure what my kids watching it But you know, yeah, my kids are pretty I don't know Pretty mature like yeah, no, we don't like shudder them from things like it's kind of like look He I'd rather be straight with them, you know, then like then gay with them. Yeah Yeah, that's true. I don't that makes perfect for me to do but true true true

18:16

That was inappropriate, I'm sorry. My kids, we pretty much always just let them watch whatever. My daughter grew up watching The Simpsons and stuff like that. I mean, with a limit. We don't let them watch like Human Centipede or something ridiculous. We're not sitting down and watching that, but they're used to the little bit of cursing. Try to keep the sex stuff. Yeah.

18:40

Try to keep that away. So blood and guts, fine. Sex, no. Sure. That's how you grow up to be a healthy adult. Yeah. There it is. Today's podcast about growing up to be a healthy adult. Yeah. Plenty of gore. Yeah. And not sex. Not sex. Yeah. So I like this one. You both said it like, oh, not sex. I got a, like, POS, like, cipher effect here as we move on. Heinz.

19:07

is I like what they're doing with their bottles. So they've got tomato blood bottles of ketchup playing into the fact that they know it's Halloween, they know people get dressed up, they use ketchup as fake blood on costumes and everything else. I'm just gonna...

19:22

Give Heinz a clap. I like what they've done with the flavors they've like of ketchup, have you seen it? Like on the bottles, different things like ranch and ketchup and like all kinds of different. Really? Hot ketchup. Really? Like flavors. I like hot stuff. Especially like, I think they're both, Heinz makes ranch too, so they have like a ranch shirt and a little bit of everything. Yeah, mustard. Yeah. Stuff. 57. Yeah.

19:50

Yeah, who doesn't like Heinz 57? Communist probably Al Qaeda Maybe so isis. Yeah, probably that's why they're terrorists. They didn't have Heinz 57 to put on their goat meat But I love this tomato blood. You'll see it on Your local store, I think you'll definitely see it online at activation i'm gonna order some tomato blood Okay, you should order some and then we can squirt it at each other on the next radcast make for good visual effect

20:18

We can swear to Nick. We'll swear to Nick. Yeah. It might mess up the whole episode, but. That's fine. That's OK. We can mess up the whole episode on our own. Yes, yes, we can. And a bit of pop news or rock rock pop news. Pop rocks. The Red Hot Chili Peppers have a new album coming out with their they get back together with their guitarist. I guess in the last year or two, first album since.

20:45

one in 2006 that I can't remember the name. Steadium Arcadia Man. There, I think that's it. Ding. The California Cation is so good. Yeah. I mean. They have a lot of songs that'll probably be played on the radio forever. Yes. Right. Under the Bridge. That's the first one that immediately comes to my mind.

21:05

I miss like good rock, you know, like, yeah, I think there's not really there's who now, you know, no one mainstream now. Greta Van Vliet, maybe maybe.

21:17

I mean, I still that's still a little. Yeah. I've ever these kind of gone, you know, like there's rock bands that are crushing it, but they're not really mainstream college college radio band of horses and my morning jacket. Sure. Jim James. I love me some Jim James. I don't listen to it much. Yeah. I don't listen to it a lot, but like I get reminded of it. Like in a playlist, I'm like, damn, and I'll go and I'll listen to it for a couple of days and then because it's not mainstream, I won't hear it anywhere else unless I play it. It's not gonna be on the radio. No.

21:46

That's Post Malone over and over and over.

21:51

So, MindBody acquired ClassPass. So MindBody is the, let's call it the software backend of most gyms now. How you go in, you sign up, it's both the web interface for like clients, but also like the backend for gyms that are running it. You pay a subscription, you get them. And they purchased ClassPass, which has come into the game in the last couple years where essentially, you know,

22:19

What happens is people don't want to sign up for just one thing anymore. And so with ClassPass, you can buy a bunch of tokens or credits and use them to go take classes at all kinds of different gyms and studios. It was a great idea, but MindBody just purchased them for five, it was a $5 million investment that they got to make the purchase, but it was like a $3 billion purchase. I mean, it was a billion dollar purchase. Yes.

22:49

But I'm like, how much money, how well are they doing to be buying up them? For billions of dollars, yeah. It makes sense to have those two things connected. It does. And I bet you they just wish they had thought of it and done it before someone else. I wish I thought of it. Yeah, me too. That kind of stuff makes me be like, why am I so stupid? Why can't I think of something like that? Yeah. Because it's simple. It's not that, no, it's very, it makes a lot of sense too. Perfect sense. Perfect sense, like, okay, I take classes, I'm into classes.

23:17

I should know that people don't want to go to the same place all the time. They want to mix it up and you have all these places and I'm going to aggregate it. Yep. And we did not think of that. We didn't think of that. And they got a billion dollar valuation. So, uh, yeah, it's solid, solid. So a lot's happening in the, in the fitness space. Um, finally today, you know, I want to go out on a serious note.

23:42

Uh, William Shatner went to space this week and I thought you were going to really say something serious. Yeah. Uh, he beat me up, Scotty. Sure. He survived. Okay. I was convinced.

23:58

When Bezos went up and I wasn't being negative, I wasn't hoping, but I just, I was having flashbacks to being a kid in the challenger. That is like, I do like have, I feel like, Oh God, it's just going to blow up. It's going to blow up. Like, but no, they sent William Chattner to space this week and he made it back and he was emotional about it. I mean, this space stuff's becoming real. I mean, at least seemingly civilian travel to space. Yeah. I mean, it really is.

24:27

It's coming up. It's coming fast. So Blue Origin sent William Shatner to space and you know, everyone said beam me up. Everyone made the same decision. Kind of been waiting to say that. That's fine. We could be Radcast on the moon one day. We could. Blue Origin, if you're listening, Joe and I would be willing to go up in space to cast from there. Or just in space. Just in space. We're not planning on the moon. The first podcast in space.

24:57

Wow. I like that thought. OK. We and but copyright copyright. Radka, we came up with that. Yes, we just copyrighted. Yeah. Put that out there. Cool, man. I like today. Light hearted throughout there. Last week felt a little serious because the social holidays kind of kicked us off on a bad last week. But.

25:16

Anyway, some other Instagram news out there, new features, but sure. You know what? Figure it out yourself. Yeah. Figure it out. No, we hope everyone enjoyed it. Keep up with Joe, Joey and Sean on all the channels. Look up Joe Hamric. He's a funny dude. Look me up in the phone book. Yeah. Go look in our East side high school Eagles. Uh, your book. I don't know if I want to don't look at that. Don't look at that. No, don't look at that. You know where to find us. We're at the radcast.com search all the content search blue origin.

25:47

Beat me up, Scotty, and find all the content. And go watch Halloween Kills. Watch it, I'm gonna watch it.

25:55

sending us out today. I'm your host Ryan Alford. You know where to find me at Ryan Alford on all the channels. We'll see you next time on the Radcast. To listen to full episodes or to contact us, visit us on the web at theradcast.com or follow our host at Ryan Alford on Instagram. Thanks for tuning in.