00:00
point being made is the metaverse needs a constitution sooner rather than later to make sure we don't doom ourselves again. About half people say, yeah, I will cancel them. That will cause that. I am not going to use that brand anymore or whatever. But in reality, only 25%.

00:21
say their loyalty to a brand may prevent them from actually doing so. Avocados from New Mexico are rolling out a multi-channel campaign that will see avocados placed on the digital shelves of 40 retailers. Huh? Ha ha ha.

00:44
You're listening to the Radcast. If it's radical, we cover it. Here's your host, Ryan Alford. Hey guys, what's up? Welcome to the latest edition of the Radcast. It's Friday, January 14th, 2022. Welcome, Joe Hamric. Hey, Ry. Hello. Hey, buddy. How are you? Good. There's no consistency to the intro. It's kind of like I'm a fool. Other than just saying the Radcast, it's like.

01:12
It's always a new adventure. I tell you what was jarring is 2022. That's still, I'm like. Still jarring. Is that right? It sounds like the future. It is, it's welcome to the future. How's the week been? Good, good. Busy, looking forward to the.

01:26
The weather event we got coming up. Hey, snowmageddon 2022. 100% chance. We're in South Carolina people. So, uh, if you're listening, maybe you're in Michigan, Minnesota, New York, you get snow every day. Around here, it's an event. All the bread, all the milk and all the idiots come out driving and slam into everything. No one knows how to drive. It's like, there's no snow chains and no brains. It looks like the walking dead. If you drive, there's cars everywhere. Yes. People staggering around.

01:53
And they're calling, they're saying a hundred percent, which I think is a teeing up for complete disappointment. It's like we're getting five to eight inches. Like, I saw eight to 12, eight to 12. Yeah. Yeah, sure. Yeah. I got your eight to 12. Somebody had to say it, didn't they? Yeah. So, uh, yeah. Um, and you know, along the snow, again, news machine gun, Kelly and Megan Fox are engaged.

02:22
Oh, really? Yeah. You know what? I actually had some that I don't fucking care. Look at that. I don't care. Look at it. Megan Kelly's are Megan Kelly. I'm thinking Fox News there. Megan Kelly. Sure. Kelly's pretty attractive. She's actually pretty hot as well. But Megan Fox is still smoking. Oh, yeah. I love my wife. My wife's the hottest woman on planet. And actually, I mean that. I didn't know I was going to marry her, but I ended up marrying. Sure. I think is the Megan Fox is a very attractive second place. Second place. Yeah. Yes.

02:52
I just I like brunettes, you know Megan Fox, brunette. You know my wife's blonde. That's your problem. It is a problem. It doesn't, it's not a problem. She's great. I love her and she also is in my opinion, hottest woman in the world. There you go. Sure. Congratulations. Thank you. Congratulations to you as well. Yeah, numbers one and number two and Megan Fox is three. Everything's going great. But yeah, Machine Gun Kelly is an interesting cat. I don't.

03:17
You know, he always looks upset to me, but then I hear him talk and he's actually sounds fairly intelligent, believe it or not. Really? I don't mean that derogatory towards him. Sure. Cause I was actually pretty impressed. I was like, dude, this guy's pretty intelligent, but like, he just looks upset and pictures. I think the, the camera people always catch him when he's like perturbed. It may be that everybody's staring at his, his fiance or he's brooding. He's one of those guys. And they talked to this like, okay, sounds pretty normal. I don't love that he got in a feud with Eminem.

03:45
Yeah, I kind of like that's probably just an attention thing. Maybe fake. I really only believe so. You know, I think the only real ones were like back when it was Tupac and Biggie. Yeah, that's and it kind of goes real south. Did it? What happened? Yeah, it's like I think now they know, OK, can we just fake this for the for the press? Because I don't really want to die and I don't want to shoot you either. It's like, OK, I think what happens, though, is I don't know if it happened in that case, like people take it too serious, maybe that aren't.

04:14
the actual celebrities, like the fans of them, start defending the other side, and then it's like, oh shit, it gets off the rail. Neither one of those guys are shooting anybody, let's be clear. This is true. I did see this bit of news that was interesting, that they're gonna be using brain scans to replace breathalyzers for people that they think are stoned.

04:42
So cops are going to have brain scans in their cars, like brain scanners, so that like if they pull you over and you know, if you're stoned, you might can still walk in that line because you're so focused maybe or something, but they're going to be able to scan your brain. You know, oh, this is your brain on drugs. That sounds bad and dangerous.

05:06
Yeah, brain scan. Radiation? Yeah, I guess. I don't know. You know, like save that for the dentist when I got a metal jacket on me. Yeah, right. You know, I think they're going to give you a metal thing to put over your chest so you don't get like the x-ray stuff on you. Well, my still your brain though. That's still your brain. Part. Yeah. So, uh, I thought that was interesting and scary all at once. Very. Yeah. For all that weed you smoke. I know all day, every day. Yeah. I'm going to have to figure out how to train my brain. Train your brain. You can put a penny under your tongue and you know, you're, you'll fast. I know somebody's done that.

05:36
work? Maybe not. Well, maybe. Sort of. Was it in Connecticut? New Hampshire? It might've been. It sort of worked. If you don't remember the outcome. Did he?

05:50
or did he not climb out the window? Or uh... I believe that what ended up happening is someone that was getting married the next day had to pick some people up at like 2 o'clock in the morning at a gas station Oh boy We don't have to talk in vague Greece We were at uh...

06:11
youngins. Yeah, it was a long time. We may or may not have have driven 24 hours on the other side of the country or the East Coast up to all the way up the East Coast, New Hampshire and

06:22
may or may not have had a little too much fun at some of the shittiest bars I've ever been to. And yeah, the cops didn't arrest us, but our friend who's sweating it was wasn't too happy. He was not thrilled. Especially he had to remember, and this is, we'll just say it's Tori. Yeah, Tori, who cares? This is what's Tori. Hi Tori. He had to ride up to where we were in the back of the cop car, if you'll remember. How could I forget?

06:51
I was inside like the 7-Eleven like getting like snacks while the cops were... We all were. Yeah. One of our party decided that they were going to, I believe, urinate on the outside of the gas station. Yeah, that was a bad decision. Bad call. It wasn't URI though. It was not URI.

07:05
someone asking the clerk of the gas station, hey, if we run, how close are we to this area or whatever, to our hotel and the guy being like, don't. Don't do that. And somehow it all worked out. No tickets. Here we are. No arrests and we made it to the wedding and we're here today. And we're here today. Laugh about it. Oh, laugh about it now. We're okay. I kind of forgot about that story. It was a long time ago.

07:29
No, I guess it was the breathalyzer and brain scans discussion. I, I, uh, for my own part, I, with the breathalyzer just didn't blow into it, but was pretending to, I think I did like that because I go to not registering. I'm like, that's weird. I don't know what the problem. Yeah. You do have air flow issues. Yeah. You just can't breathe. That's why you don't exercise. I got my nose. Like that's one of the reasons you just can't get enough air in and out. It's one of many reasons. That's what we told him. I think.

07:59
And that guy either I don't remember if he was just an idiot or if we were idiots and he was just being a nice guy I bless him probably though probably the latter He did not have to let us go. No, he didn't he did. He was very cool about it

08:13
And we didn't endanger ourselves any further. I don't think we well, we did drive very, very early back here the next day. Yeah. And that was a bad experience as well. Yeah. And we had to change about every 15 minutes because we was to be driving and be like, oh, OK, switch. Whoops. Oh, I was like, I got to get it. Check out. Check out. It's only been eight minutes. Yeah. You have to drive a little. Everybody got power naps the whole way home. I can read Bulls chugging red bulls. It's not working at all.

08:43
the worst driving experience ever. I remember seeing things on the road coming home with no sleep. I remember that. Yes. Well, there was eight minutes of a story that maybe people cared about or maybe they didn't, but it was quite humorous. We enjoyed ourselves. We did enjoy it. On a business note, I did a blog post the team and I put together of 2022 business and marketing podcasts that don't suck. We did a list.

09:12
And one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one, one,

09:42
One of the brightest minds in marketing, I think he's got a great newsletter. You know, check that out. He's actually offered any of our listeners a free week of the newsletters. If you're interested in that, send us some DMS. It's worth it. It's actually like actionable, like business changing content. Really? Yes. So Christopher Lockhead, go, go Google him and Christopher, if you're listening, we appreciate the offer. The, the others on the list, we had a dropping bombs with Brad Lee. Sure.

10:09
who's great. You were on that one. I was on his show and he's cool as shit. He's kind of a vibe. Brad's a vibe. Yeah. And like he's in a good way. Okay. Like he's just a cool dude and like you hang out with him, he's smoking a cigar. He's like, and it's a vibe. Okay. It's not, it's authentic. He's the real Brad Lee. He says that's kind of his moniker. The real Brad Lee. And he's real. And but it's- Vegas? Yeah, Vegas.

10:36
But he's cool. The Ed Milett Show and then School of Greatness. So check those out. Go check out the podcast. It's at theradcast.com. You can learn about all those podcasts. And maybe a little inside baseball on the Radcast too. OK. So there you go. This week's guests have been excellent. We had Alaina Cardone on on Tuesday. Gotten a lot of great feedback.

11:01
And then next week is Heidi Montag. Yeah. Social Media Lite. I'm excited about that one. Yeah, she's cool. And Spencer made a couple of impromptu drop-ins. Okay. So, but she was great. Very transparent about their journey, about their growth, about getting into e-commerce, things they've learned. So again, we do bring it back to business and marketing. And she shared a lot of, you know, just transparency on issues they've had coming out of the show and learning.

11:29
you know, how to manage companies and like, you know, because just because you get famous and you can start a business doesn't mean your magic is going to be good at a business. It doesn't mean, yeah. Anybody could start a business. Yeah. Doesn't mean you're going to be successful. Yes. They make it and start it, but can you hold it together? Can you maintain? Yeah. So they're they're doing well. And I think everybody will enjoy a little bit of a different side of her.

11:54
Um, and then we had, you know, I'm going to mention this because it's probably one of my favorite, we recorded this morning with pace Morby, who is the star of triple digit flip and pace was awesome. And I can't wait. We may even early release that episode because of how good it was and how insightful he was. He talked about real estate investing, personal branding, and it was just, I felt like it was like one of those.

12:24
Wow. If you listen, it was 50 minutes long and you're going to get about 30, 30 things out of it. 50, your five zero minutes. Five zero minute, 50 minute episode. And sometimes you have these episodes and I think it's really interesting. I like to think it is. And I think our guests think it is. Sure. But they might only get, you know, a couple of takeaways that might be.

12:44
actionable for them more than just being maybe entertaining or whatever. Right. Hopefully like these episodes. Well, you know, sometimes we're trying our best. We're trying the but he was just, I don't know, so insightful and so complimentary and he made some compliments about podcasts. And I don't know.

13:03
I like that guy and I'm looking forward to that episode coming out down the road. And then I do want to make part of the announcement that we've been teasing quite a bit. OK, I didn't know that. Yeah, I'm going to make part of the announcement. OK, all right. We're going to fully let the cat out of the bag. But I am starting a company and I've already all the paperwork's been filed this week for radical productions. We are getting into the TV, film and social media content production business streaming.

13:33
and we've started an entity and we do have a first concept that we're bringing to life that we'll be bringing more details on in the coming weeks. But I did want to make that announcement. It's exciting, going down a little different road. Not changing that we're a digital ad agency, but just venturing off. The world of content is here to stay and there's this voracious appetite. You know, and there's.

14:01
It's never been closer. The TV, the content creation world, and the comedy and entertainment world with social media and marketing and branding, those worlds have never been closer.

14:17
You know, together, I mean, not because it's just like you have this collision course kind of coming together of if you aren't educating and entertaining on social and the content we do every day, then you're not winning. And obviously with sitcoms and entertainment in general, a lot of the same, obviously you don't have, you don't hold it together if you're not doing that. Correct. Um, and so, and also just the mechanisms for these things, the equipment, the writing.

14:44
a lot of there's a lot of alignment of resources in these things that make a lot of sense for us to get closer to the ground in both short and long term long form entertainment development. Right. So excited about it. I am too. That's awesome. I didn't know that you would set it up officially like that. Yes. And I'm excited that you're going to be a part of certain parts of this. I'm excited about that as well. And more to come on that. Sure. And we'll have even more teasers.

15:12
than we've already had. We like to tease them. Teaser. We like to tease them. Any other thoughts from the week? No, I don't think so. I mean, let me think if there's anything crazy, exciting going on. I mean, the snow is taking over everything. I know. It's going to get crazy. Kids are out of school tomorrow. Yep, and Monday. And Monday, which is convenient. Kind of kills their, yeah, if it snows on Sunday. Hey, no snow for you. No getting out. If it lasts through Tuesday. Mm.

15:39
you know, maybe a day off then, you know, how they do the thing where the schools that are up in the mountains that are in the same district, if they can't go, then the kids in Greenville County can't go. Yep. I think they they need to kind of pray for one of those. Yes. I see roads up in the mountains. Twelve inches of what's the time? It really snowed 12 inches here, though.

15:57
I'd never ever in South Carolina. I don't think I mean, I saw that and I was like, holy shit, no way. That would be snowmageddon. That would be it'd be a problem. Huge problem unless it got real hot real quick in the couple of days after. No, but the weather, it looks like it's like 40s, 30s, the high like all next week. So that's no good. I'd go get some some frozen some frozen dinners. You need to take a mic home in case we're still in snowmageddon so we can do this remote.

16:26
That's maybe not the worst idea. It could happen. Now we're moving on to our more serious segments. Okay, yeah. It's time for another absurd holiday. There's no shortage of dumb things to celebrate. A Redcast social media holiday segment. Yeah!

16:50
You snuck that up on me. Hey, I had new, I thought I had some new finish every time. Oh yes. It's good. Yes. Our social media holiday segment. Everyone's favorite, our favorite. I don't know if it's everybody. Nobody does private us, but at least we're letting them get ahead of their social holidays. We're on top of it. Uh, and so January 14th today is some important serious business holidays. Um, and it starts with one that's.

17:18
You know, we joke sometimes, but this one is fairly serious, Joe. And I, you know, I don't want to make too light of it because it can be serious. People take it serious. Okay. It's national dress up your pet day.

17:32
That is, you know what? That's that is serious. You know, I mean, I don't even have a joke for that. I mean, that's so serious. So deadly serious. Do you roll your eyes when the dogs walk by you with the sweaters on? Or do you put a sweater on your dog? So let me preface this. I have a small short haired dog. And when it gets really cold, do I put a jacket on? Sure, I do. Go ahead. Read my lips. No.

17:58
Now, I will say if it's not functional and you've just got your dog traipsing around and fucking something then yes Right. Oh double

18:09
Oh, remix. Oh, yeah. I can't stand it. Is that mean how cold are they really? I mean, they really are dogs. I don't know. They belong outside. He's a wuss, that dog. And I love dogs. I mean, hey, Bale. Here we go again. Here we go. Hey, Bale for the dog lovers. But dressing your dog up, come on. Yeah, it's functional, man. I know. We used to have a husky. And so obviously not necessary at that point.

18:35
That dog would lay in the snow. And that's how I know that thing that they say. Warm. If you're cold, your dog's cold. Yeah. Bullshit. Because that dog would sleep laying in the snow. Like you're telling me. If you had that fur coat on you, you'd be laying in the snow too. That's what I'm saying. Wallering in it. He loves it. He melt it right off. I'm gonna explain the huskies in Alaska and stuff. Making a melting. Sure. This next holiday. I'm mad about the dog thing. I, you stay mad. National Hot Pastrami Sandwich Day. Oh shit. Is today.

19:06
I love a hot pastrami sandwich. I'm glad Nick got us some pastrami sandwiches. Yeah, thanks a lot, Nick. Yeah. Unbelievable. Hot pastrami sandwich day. I like a hot pastrami sandwich. Hey, I do too. I'm a I like the seasoned meats. Seasoned meats and smoked meats. Smoked meats and put them right in my mouth. Yeah. Hot pastrami sandwich day. And not to be left off, I don't know why it's on a Friday, but organize your home day is today.

19:34
Pass. And I like it. My wife likes it. Yeah. And not and to conclude today's holiday, you can't just have one anymore. No. They've run out of out of days. But World Logic Day. OK. What do you do? What do you do? Logical. It's none of these social holidays are logical, but. Sure. You know, what do you do on National Logic Day? I don't even know if I can wrap my head around that. They're like a board game called Logic.

20:02
We're gonna make that up. There's a rapper called Logic, maybe? Yes, there is. Maybe that's what it is. I actually like the, that's what it is. The, he's got his own day. That's exciting for him. He's really favorite. I do like Logic, he's good. Yeah, he is pretty good. You should get him on the, I think we should get him on the Radcast. Nick, make a note of that. Let's get Logic on next January 14th on World Logic Day. Perfect. If it's a, probably not gonna be a Friday. We might have to do a different day, but. We might have to do some work on that, yeah. For sure. January 15th.

20:28
Saturday is a national bagel day Okay. Hey, I'm gonna have some bagels. I like bagels. I like bagels. I have I'll have me and everything bagel every now and then sure I like a salt bagel. Oh, okay. It's kind of like pretzel II, you know, I like everything or

20:46
You know, like I go back and forth between the sweet and the saltiness. Sure. Like a little cinnamon bagel, like some raisin. Even, uh, pass on the raisin. Okay. I do like the cinnamon. Sure. So, you know, a little cream cheese, a little, I don't know, sugar and butter or something on my cinnamon bagel, just sugar. Pour sugar on it. Uh, yes. Um, and then I have no idea what this is, but I'm going to say it out loud. National booch day.

21:16
BOOCH, National Booch Day. You know what that is, Nick? Nick.

21:24
Kombucha? Are you being serious or what? Oh, Booch Day, is that what that is? Kombucha, hey! All right. Hey! Kombucha, kombucha. I know what kombucha is, but... I know what it is. I've never had it, I don't think. It's good. Is it? It's like vinegar. Oh! Distilled. Delicious. Something like that. You know, it's got some vinegar properties to it. It's supposed to be good for your stomach and gut. Yeah, so Booch Day. Getting boochy with it. They didn't, they just...

21:47
They didn't want to say kombucha. They just wanted to advertise getting boochy with it. That'd be a good, yeah. Just getting boochy. Bad and boochy. Yeah, bad. Congratulations on that. I like that one. I appreciate it. It's also National Hat Day. And Saturdays I almost always have a hat on, so I'll be celebrating. Sure. I don't wear hats much. I probably should. Yeah. But maybe I'll wear a hat. You know, I wasn't even gonna bring it up, but since it is National Hat Day on Saturday,

22:17
I do have a bit of an announcement. We have an apparel brand that is becoming the apparel sponsor of the Radcast. OK. Yes. You going to tell me? Branded Bills. OK. They make the really cool hats. And they've already sent us some designs. And they will be the official apparel company of the Radcast. So free promo R80, guys. Hey, I'm looking out for you. We're going to be blinged out in their stuff, dude. Blinged out the cool hats. They got leather patch hats. They've got like. Sure.

22:46
It's cool. I saw the first designs. Okay. So you're going to have to wear it during the show. I'll wear it. You know, so. I'll wear it, Nick. National hat day, branded bills. Hey, you need to be getting ahead of this. I'll send you a text when I finish this episode. So they probably know it's national hat day. Surely. Oh my God. Yeah. It's all the, if you come to these branded bills. The one day. Anyway. Nick, I don't know if Nick's going to, he likes his hair a little too much, I think to wear the hat. He's a little too proud to say. Nick will wear a hat every now and then. Oh yeah? Yeah, well he's having a bad hair day. I can see Nick wearing like a jaun

23:16
Fedora maybe or something like that. Fedori. Nick usually wears a cowboy hat when he comes in. Nice. You know, he's kind of a cowboy-ish. Are you being for real or not? Are we being for real ever, Nick? No, okay. How about Nick? Yeah, sometime. I would love to see that. A 10 gallon... 10 gallon hat. Moving on. He's gonna wear one now, he's gonna wear one next time. We're gonna be like, holy shit. Oh, anyway, sorry, Nick. National Strawberry Ice Cream Day is also on Saturday.

23:46
I kind of take or leave strawberry ice cream. It's OK. You know, it's probably in the. What do they call stuff? Neapolitan? Yeah. Yeah. Or third, I I usually go chocolate vanilla. And then I may or may not even get to the strawberry. I could take or leave vanilla just because I feel like that's plain. Yeah. I mean, that's plain ice. But I'll mix a little bit of the chocolate with the vanilla. Sure. To make it, you know, kind of mixed. Sure. Yeah. And then that way I kind of have two chocolates.

24:12
One's a little lighter chocolate, one's real chocolate. You ever think about throwing the strawberry in there? It's like a chocolate covered strawberry. Never, ever. Really? Not once. Read my lips. No. That might be the only time that that has been actually really relevant to a conversation. I just like pushing it. That was amazing. It's one of my favorite ones. That made me very happy. Yes. And lastly, for January 15th, Saturday, January 15th, it is National Use Your Gift Card Day, which makes sense. Christmas was, you know.

24:41
a month earlier. It's like reminding you to use your gift card. I bet the companies that issue gift cards hate that day. Yeah, they don't want to use it. Because they're counting on you losing it. Exactly. Because they got like a 10 percent spoilage built into that. Spoilage, yep. Oh, yeah. Exactly. Breakage, spoilage. Yeah. I remember those days. So Sunday, January 16th. OK. I really like this day. International Hot and Spicy Food Day.

25:06
Oh, I love hot and spicy food. I do too. That's Sunday. Sunday. So you need to celebrate. Make sure you get some, I don't know, spicy Szechuan or something. Get some Vindaloo, some Indian stuff. Yeah. I like that. Yeah, get number, get eight. Eight hotness. Like when you order like, you know, what number you want. Like at the, what is it? Is it Indian food, they asked that? And they had Thai food. Yeah. Oh yeah. The Indian thing they say is like maybe one through five, and then they have like Indian hot.

25:34
And that's the one where you're in Fuego. Yeah, you're on fire on fire Well, you can cool it down because it's national Fig Newton day. Oh Wash it down with a Fig Newton On the list of cookies I could never eat again and be satisfied if I ever never saw Fig Newton again I'd be happy. It's pretty close to the bottom. Yeah, I mean, it's pretty big Newton the brand or the type of cookie Thank you one. I think it's the brand

26:03
Okay, so Fig Newton. There's like generic Fig balls. Is the name of the cookie or the brand? Is it the name of the cookie? Not the brand? It's not the brand of the cookie? Interesting. I thought a Fig Newton was like the brand too. Yeah. Well, it's kind of like the band-aid of the band-aid. Sure, Xerox, Kleenex, et cetera. I want a Fig Newton. What, remember the commercials for Fig Newton? They're kind of weird. No, I don't remember. I think it was almost like royalty, like, oh, Fig Newton. Fig Newton. I think it was. Jesus.

26:33
botching that, but they should have been if they weren't. I'm almost like the Grey Poupon, like, yeah, excuse me, sir. Do you have a Fig Newton? I do. Yeah. What do you call me? Chuck's the whole package. And you can have all of these. All of them. You put it next to your fruitcake. Yeah. Yeah. It's very simple. I bet the average age of a Fig Newton eater is got to be like 72, a median age, median age of a Fig Newton fan. You would think eventually they just die out. Right. Because you would think.

27:02
But there's a day for it. I mean, is there maybe like a dietary benefit? Yeah. Uh, no, I don't think so at all. Uh, and on an interesting note, it's also national nothing day. That covers the fig newtons. Thank you. Yes. Uh, so I guess we should leave it at that, but we're not.

27:28
because we've got to move on and I'm look Monday. There was some goofy shit, but it's MLK day. We're not going to make fun of that. And because that's like an actual legitimate holiday from someone that changed the fucking world. So that'd be a terrible move. Well, it would be, it would not only be bad, but it'd be untruthful because he was a great man that did great things. There's nothing really to, there's nothing to mock. So I'm not even going to put the other silly holidays on the stage with that.

27:57
Oh yeah. So we're going to skip to January 18th. OK. Important things. National Gourmet Coffee Day. OK. I don't drink coffee. Yeah, I get it. My energy drinker is not in here. You don't have a bottle. You're going to fall asleep. I know. Sponsors aren't going to like that. Actually, they'll like it because I'll be dozing off. It'll be proof of concept. Yeah. Yeah. Mike's Hard Lemonade. And then finally, on January 18th.

28:26
as we scroll on our document. It is National Peking Duck Day. Peking duck is delicious. Have you had it? Yes, I have. It's fantastic. It is good and they have got a day for it. That might be one of my favorite, if done correctly, one of my favorite meals, Peking duck. Yeah, really? You swear to God. It's delicious. I mean, I like duck in general, but Peking duck done correctly. Crispy on the outside. Crispy.

28:54
Now I'm hungry. Real nice. Nick, go grab us some Peking duck real quick if you don't mind. Yeah. I think he has that coming in for the, you know, the after party of the episode. Okay. You know, the parties we throw after every episode. The wild parties, yeah. Yeah. So fun. Uh, yeah. It's time for another absurd holiday. There's no shortage of dumb things to celebrate. A Redcast social media holiday segment. Yeah!

29:23
That's my favorite. Yes. Good stuff. It doesn't get old, at least for us. Please for us. Everybody else is like, please stop with that. And wait, I hear something. Trends in the metaverse.

29:44
That's a lot. If you listen to it closely, they'd even kind of like, it goes out of tune there. They're brrrr, it does for a second. It's like brrrr. It's like, yeah, there we go. Well. It really is. That's real for you. It's jarring. Jarring, jarring. So today's trends in the metaverse, which there was a bounty of them, a bounty. I'm excited. And I did see this quote. It said, video games today already do what the metaverse just promises.

30:13
I was like, hmm. Okay. I was like, is that a deep thought or is that a handy deep thought? It's kind of a deep thought, but uh, I guess. Anyway, I thought it was worth noting. Yeah, I don't know. Yeah, it's kind of true because you can go, you kind of escape in the video game and you're kind of the player. If open world stuff. Yeah, I mean, you don't have goggles on and it's not VR or whatever, but yeah, it's kind of something. You still immerse yourself in it. Still immerse in it. Yeah.

30:41
We'll see what happens. Okay. Um, there's a lot happening in the metaverse and there's been some points raised. We've raised, you know, like some potential jobs that could take place and someone raised us and, you know, we have fun on the show. We joke about certain things, but this is actually not meant to be a, I was the, I was the guy that put the preface there when we're not getting around that this was a serious article. Someone's saying that the metaverse already needs a constitution.

31:11
because it's going to go south in a hurry if we don't set up rights and responsibilities for every American in the metaverse. I mean, what, what, what's going to happen? Well, I think the point they were making was we've reached this point where in the real world, you digital things like social media are impacting elections.

31:40
and are detrimental in ways. And because they're not governed completely the way they should. And so the point being made is the metaverse needs a constitution sooner rather than later to make sure we don't doom ourselves again. I mean, because a new world's being created, Joe. Get after it, metaverse. I'm not sure what. Yeah, better get on that. I think we you and I should draft the constitution first. You know.

32:10
amendments, not the constitution, the amendment. Wait till it's done and then be like, hold on. Yeah, we're going to amend that. We've got to change. Yeah. I'm down for that. Just let me know. Exactly. Um, we're, we're in. Yeah. We're in. We're going to, we won't be the, uh, the originators of the constitution. We'll be the framers of the constitution. We'll be the, uh, amend doors. We'll just be the dickheads. That's not right. We're going to get this right. Um, and one of the things that I thought was interesting, uh, the New York Times wrote about it.

32:40
There was a bride and a groom that were getting married, and they work for a company that's in Metaverse, like has a world already, like a VR world. And they did their whole wedding ceremony in the Metaverse. All right.

32:57
with all the guests and everyone else and them. I guess they were all wearing VR goggles. I didn't see imagery for this article, just the article itself. And what if they were all in the same place? I can't, I think they may have all been, they're all like where the office takes place. Maybe, I'm taking some leaps here. But they were all obviously avatars and they were in a VR world and the whole wedding took place there. I mean, I'd struggle to take that seriously.

33:25
You know what I mean? Yeah. Because any, I mean, what stops someone from just like in VR just running up there and like pantsing the groom or something like that? Hey man, you got some meta sand in my fucking eye when I was going down the aisle or whatever. The meta rice or whatever. I caught the meta bouquet. Oh. Means I got to get married again in the metaverse. Oh no. I mean, are you married in the metaverse? Does it carry over? Are you cheating if you're in the metaverse and you get married?

33:53
Is it against the law? That's why you need the Constitution, Joe. That's, you know what? We just solved it. That's why. Yes. That's exactly why. Yes, you do. And so, yeah, someone got completely married and supposedly the groom resembled Jeff Bezos in the metaverse. Exactly. And the bride looked like his ex-wife. Yes. Whatever, whoever that is.

34:15
It's like, you think you're hate, you, you hate your marriage now. It's the way you try the metaverse. Maybe, uh, getting divorced in the metaverse won't suck as bad. And you know, I don't know. Yeah. Well, I mean, you wouldn't have a whole lot to split up, I guess. What if you had, you got to spit up all your NFTs. What if you had met a kids who's going to get, oh, yikes. How do you do that? Hmm. Ah.

34:40
Do you adopt? You'd have to adopt. As long as I get his best or his or her best skins from the metaverse. Like get their hair, you can have their legs. They're, you know. Okay.

34:55
Waste down, you're saying waste down? I don't know. Yeah. Is that? Yeah. Okay, take that or go. Whoops. Yeah, yeah. Yeah, you have to split up all your NFTs and your digital artwork on your digital yacht. You get half the yacht, it's like a Lego yacht, and it's like split in half. One half or the other. And it sinks to the bottom of the meta ocean. Split up all your NFTs is hilarious. I want the donkey barn. I've got pirate's gold at the bottom of the meta ocean. No, it's the rest of my yacht.

35:25
I'm gonna go meta scuba diving, you know, get the meta treasure. Careful you don't meta drown. I think there's going to be all kinds of scavenger hunts in the metaverse. Well, there's already what's it called? Geocaching. Yeah. Right. People do that. Right. Nick, you love that.

35:41
He's a geocacher. Is he? Nick is his character now. He's a pretty normal guy, to be honest. But let's not go that far. Well, OK. Normal for around here, I guess. Can I just call out how cool your T-shirt is? Thank you. And we're not even in the metaverse. That's the second compliment I've gotten on this today. Double Dare. Double Dare. That's a classic. Great show. It wouldn't actually be as cool if it wasn't the green splatter of the slime with the, would you call it salmon color?

36:11
I'd call it salmon. Yeah, I call it salmon. It's eye-catching. Yeah, I like it people seem to love it double there So there you have Trends in the metaverse Call them trends or Nick. Do you hear that? I don't know I think we're the only ones that hear it. Okay, we're hearing voices now. Oh, it's a mutual hallucination auditory hallucination

36:39
Auditorial hallucinations. So moving on to our actual news topics. All that was news if you asked me, but, uh, just wait until I pick up the cup and drink out of it. So yeah, hit me with this comes from the marketing dive, the marketing dive.com. They always have great articles. We go there a lot. So go check them out. But, uh, they have an article out. That's about this notion. Cause we've all just talked about canceled culture.

37:04
And everybody's like, okay, is this hurting brands? Like if they say things, they do things. And if you ask people if, you know, something that was perceived to be maybe something they would get canceled over. About half people say, yeah, I will cancel them. That will cause that. I am not gonna use that brand anymore or whatever. But in reality, only 25% say their loyalty to a brand may prevent them from actually doing so.

37:33
So, and they 50% say they're going to, but the reality in practice ends up being about half. I'll break that article back. That's what it breaks down to. I would probably fall into that camp where I'd be like, Oh, man, I'm not bad at Publix or whatever. And then I'm like, Oh, that's real convenient. Yeah. You're like big red gum. They, uh, they offended. I don't know.

37:55
Indians or something. Yeah, which it has nothing to do. They didn't know they did not. Okay, but then you're like and then you're like I'm not gonna buy that gum and then you're like man my breast stinks in the in the Checkout line. Yeah, well has a big red. It's called a lack of principles. I think at the end of the day or lack of memory Sure, I think our memories leading that. Oh, yeah, you forgot. Yeah, I think we oughta maybe we create like an app. That's like

38:22
It's like your to-do list, but it's just reminding you of every brand you were supposed to have canceled. Oh, can you imagine? Like you scan it, like you scan it with your phone and it's like, oh, their parent company is Nabisco. And you said you weren't going to remember. Yeah, I think if we did that, though, no one would buy anything from anyone. Starved to death. You know, right? Yeah. You have to go hunt your own food or something. Yeah. Which in itself canceled. Cancelled. All the way canceled. So interesting little study there. Avocados from a Mexico is.

38:51
routinely in the Super Bowl. There's several Super Bowl articles and they're going to be coming back to the Super Bowl this year. Okay. And they're rolling out a multi-channel campaign that will see avocados placed on the digital shelves of 40 retailers. Huh?

39:12
I'm in the game and I was like, okay. I was trying to like get there without having to read, you know, the entire article. Because I mean, let's be honest, like we got only so much time around here. Right. But in all seriousness, I was like digital shelves of 40 retailers. Did you find out what it means? No, I'm guessing it means like their e-commerce online channels and or placements and or

39:36
You know, all these stores have digital kiosks now. Sure. So I'm taking lots of leaps here, but an assumption there, but they're going to have a commercial there. They're going to point to all their digital activations and we'll see where it goes. So not metaverse digital shops. No, cause that would be, that'd be kind of cool. Avocados from Mexico should already be in the metaverse. It probably is. You know, it probably is. It tastes much better there.

40:01
Mexico or the metaverse? Both. Sure. Mexico is better in the metaverse is what I hear. Much safer. So much safer. You can, yeah. The worst thing that can happen is your NFTs get jacked. Right. By a meta drug cartel. Meta cartel. The meta narcos came and they took my cocaine in. The rival, the rival cigar or meta gangs.

40:27
Cigar. Sure. Yeah, I don't know. I'm trying to think of something unserious, but, you know, something associated with, I don't know, the tropics. Yeah, cigars would work. It's Cuba, but you know, there's probably Mexican cigars. Yeah, there are. There has to be. I think I've had one. Taco Bell is returning to the Super Bowl after a five year hiatus. Oh, good for them. Taco Bell is back in the Super Bowl announcing that it will release an ad for the big game, celebrating its 60th year anniversary.

40:57
60 years. It's 2022. So that would take us back to Nick math. 40s 1960s 50s 50s 60s 50s. We really do need your help. No 60s. You're right 60s. 60s. Right. Yes. Is he playing Candy Crush? I think so. Okay. On top of the screen. Sure. So Taco Bell is coming back. They've doing a they're celebrating a modern expression of live moss.

41:27
are they bringing out a new product? I heard that the Mexican pizza's coming back, which I'm actually quite happy about. It's delicious. One of my favorites, they took it off the menu. Okay. It wasn't on the taco pass? I did not get the taco pass. I told my son about it and he was like, oh, let's get it. I was like, ah. Then you got to go there. When you can drive to Taco Bell, you let me know I'll get you the taco pass. He's not driving, you don't want to slow him drive.

41:50
He looks like he could. If he got pulled over, he'd probably just be like, 27. It's about 13 year old. He's just, we had to, we had to just shave the mustache again. Cause he was starting to look like freaking Clark Gable with the pencil. I will, I would like to see that. Yeah. I'll take a picture next time. Yes. So, uh, Taco Bell is back in this, in the Superbowl. Have you played this game? All right. This is in like, it's in my Twitter feed all the time called wordle.

42:16
I have not. W-O-R-D-L. I am. I've heard of it. So basically you get to try to guess the word of the day and it shows up as like an ad, like in your feed on Twitter and or any of the other things. But supposedly it's free. And even the download, like the game is free and like all the ad publishers and like.

42:43
whether it's Android or like Google's Play, or excuse me, Apple's App Store. Sure. They're punishing them because they have a they're a free model and they don't have like all these fees and things. And they're actually circling them back to like their own website, which they're being smart to dot pay all the other players their percentage. Right. And so they're being punished by I guess how they're showing up in the algorithms and different things like that. Really? Yeah.

43:10
Maybe that's why I haven't really seen it. Yeah. Which is why I wanted to bring them up. Cause I think you should go support them. Cause I think they're doing what is a smart play, which is trying to have that one-to-one relationship instead of relying on the app services and sharing all the revenue should be much more selfish and keep it all to themselves. I mean, it's smart, right? Yeah, it is smart. But now the, you know, they're being punished by the app stores. So what do you have to do to get it now? How do you get it now? I think you can get it. I think you can still get the game. I don't think they've been able to like completely get you from get it.

43:39
But they're just hurting them in the results, not showing them as much. I'm gonna download it as soon as we're done with this. W-O-R-D-L-E. Yep. So give them a shout out. Suck it, Apple. I'm gonna download it. I kinda like quick, easy games too. Sure. Like, you know, I have a lot of, I don't know, investment of time and energy. I like trivia games. Yeah, I like trivia. That's what I mean. I don't know how it's good.

44:07
Certain trivia I'm good at and certain I'm not. Like, you know. Sure. Boron. Moron. I thought you said boron. I was like, sure. Like stuff on science, eh. Yeah, that's a little south. Pop culture, music. Sure. I can hold my own. A little history, I could get in there. I get okay with history. Sure. Yeah, the science and nature ones for me are like, eh. Eh, pass. Exactly. Have you heard of Lime? It's an E-bike.

44:35
company? Yes. E-bike. Yep. Well, they're coming out with new versions that have swappable batteries, make them a little more, I don't know, usable, portable so that I guess you don't just have to charge them every single time. You can swap the battery in and out. Sure. And I don't know if you've been to, it was funny.

44:54
It was before COVID and which seems like yesterday in some ways. And then some ways seems like five years ago. But when you, I went to New York city, like the last time, and even like, San Francisco or San Diego, you know, they had those little rental spots, you know, where you could get on like little e-scooters and things like that. They were laying everywhere. Like, because you could leave them where you want. Cause they're all GPS tracked. And I was like, there's freaking scooters laying around like every corner, like junking them up. Atlanta has that issue as well.

45:24
And I'm like, what the hell is this? They're called Bird scooter. There's one called Bird. There's one called Lime. So did you know there's a whole- I think Limes are actually full, full sized bikes, but like, I think they might make scooters too, but I think they're e-bikes. There's a whole sub subculture of people that charge those and that's their job. They'll go out with a truck, pick them all up, charge them at their house. And you get X amount for however many you charge, take them back to wherever they go.

45:51
It's a hustle, I guess. It's a good hustle. You have to do it overnight. Yeah, I like side hustles. Yeah, maybe we should do it. We don't have those here. They probably ban them, like, because they've, you know, downtown. I mean, you could walk from the beginning of into downtown. Yeah, pretty easy, but I'd rather have a little e-scooter. Yeah, yeah. So I had a golf cart here for a little while, and then it's kind of gotten away. Where'd the golf cart go? I need new batteries, so I've trailer-ed it out of here. Okay. I hadn't got the batteries yet. Would it have been easier just to get the battery and drive it out?

46:21
No, because you have to have six batteries and it's best to take it somewhere to let them do it. It's kind of a pain in the ass. Okay. I didn't clean it up. It's not, it's, yeah. I just let them do it. And most of them won't upcharge you that much if you buy all the batteries from them. Sure. Because they have all the equipment. They do it every day. Yeah. If you have a setup for it, it ain't that hard. But, you know. I didn't realize it was all that. I thought I figured it was just like a car battery. You have cables connected because there's six different batteries on this golf cart. Some of them have eight. Jeez. And usually you have to take the screws off the cables off a certain way.

46:51
kind of went on. Yeah, forget it. Because they all kind of, I don't know, daisy chain together, so to speak. Sure. I can't believe I remembered that term. Yeah, I've heard that in a minute. I would pay someone else to do that as well. That sounds like a pain in the ass. Exactly. And so we got to get that thing recharged because that hundred feet I'm having to walk to get my sandwich. Yeah. Unacceptable. Geez.

47:15
That's our news for today, friend. Oh, that was good. Yeah, yeah. Tight 47 minutes. Tight 47 minutes, 23 seconds. Yeah. Just like always. Eight minutes of which we're reminiscing. Recalling a story from our youth. Yes. And if you learned anything today, kids, it's don't. If your friend has a wedding in New Hampshire and you've got to drive 17 hours to get there, just fly. Just fly there. Yeah. Just fly. Although we did stop in Manhattan. We did. That was fun.

47:44
That was fun. What I remember of it. Yeah. Jason Casale. Oh yeah. We stayed in his very small apartment. That was about the size of this room. Remember that? That would be generous. I remember walking down the hallway of that apartment building being like, Oh, the walls are both right here. I'm having to turn sideways a little bit. Yes. Not great. But fun. Very fun. Good memories. We had a good time. Cool. Well, it's been a good week. Yep. Appreciate you. Appreciate you, man. Hey, you know where to find us. We're at theradcast.com. Search for all this content.

48:14
Search for eight minutes of fun at the beginning. Old stories. You love it. I'm at Ryan Allford on the platform. Go check out Joey, Joe and Sean. Check out radical productions coming soon. More teasers, more than you want to hear. Too much. It's going to be fun folks. We'll see you next time.

48:31
on the Radcast. To listen to full episodes or to contact us, visit us on the web at theradcast.com. Or follow our host, at Ryan Alford on Instagram. Thanks for tuning in.